Erik Farmer Email and Phone Number
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Erik Farmer personal email
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Results-driven General Manager and Strategic Sales Executive with diverse management, marketing, sales, and corporate leadership experience. Expertise in Hydraulic, Pneumatic, and Industrial Power Transmission systems with a proven track record in sales strategy development and channel management (distributor, OEM, and end user direct). Strong technical competency and history of driving growth in diverse industries including Mining, Oil and Gas, Wood and Paper, Food and Beverage, Material Handling, Construction, Packaging, Heavy Equipment, and Automation.
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Director Of Sales, Latin America And Southwest UsRota Free Inc.United States -
President, Ringspann Mining ClubRingspann Gmbh Jan 2023 - Aug 2024- Elected to an honorary position by peers due to strong industry expertise & technical proficiency.- Facilitate synergy and dialogue across global locations to enhance mining sector presence. -
General Manager, South AmericaRingspann Gmbh Mar 2021 - Aug 2024Chile, Peru, Colombia, Ecuador, Bolivia- Oversaw all administrative duties for a newly opened division with a planned P/L of $5.0M, reporting directly to the CEO.- Spearheaded the successful launch and rapid growth of the South American division. -
Director Of Sales, Latin AmericaRingspann Gmbh Aug 2018 - Mar 2021Salt Lake City- Developed and executed market entry strategies for Chile, Peru, Colombia, Bolivia, and Ecuador.- Instrumental in the creation of the South American division and subsequent promotion.- Distribution channel revamped to ensure partnership with growth-focused partners.- Internal policies/procedures/capabilities reviewed and changed to ensure most efficient service to Latin American markets, especially with regard to inventory position and international logistics. -
Regional Sales Manager, Western Us/Latin AmericaRingspann Gmbh Aug 2016 - Aug 2018Salt Lake City, Utah, United States- Implemented a market entry strategy for Mexico, securing a major distributor alliance and achieving triple-digit growth.- Relocated to Mexico as part of the strategy to drive regional expansion. -
Key Account ManagerHabasit Oct 2013 - Apr 2016Greater Salt Lake City Area- Managed OEM, Distributor, and End User Direct channels across the Intermountain, Eastern Pacific Northwest, and Northern Mexico regions- Executed a market penetration plan in Mexico, significantly expanding the customer base.- Pioneered an extended 3-month long training period at HQ which became the template for all senior-level new hires. - Achieved 12% Growth in first full year, leading all territories in the West US.- Responsible for developing and executing an aggressive End User Direct initiative for key accounts. Managed conflict with distribution that arose from this new approach. -
Strategic Account ManagerAmsted Industries May 2010 - Aug 2013Diamond Chain Division• Mentor and lead strategy executive for the Strategic Account team.• Dotted line oversight of District Sales team made up of both direct employees and rep agencies.• Lead corporate liaison for all channel development activities at #2 customer with a focus on contractual National Accounts.• Created and implemented Corporate Rebate Programs for large National Accounts like Procter & Gamble, US Gypsum, FMC, Coca Cola, and Pepsi Group.• Lead role in developing strategy to effectively grow sales with high-profile OEM accounts in key industries of Mining and Construction Equipment, Agriculture, and Food and Beverage including: Bucyrus/Caterpillar, Astec Underground, Case New Holland, Terex, Unverferth, and more. -
Corporate Accounts ManagerIllinois Tool Works Jan 2006 - Dec 2009• Managed 15 independent manufacturer sales representatives across the lower 48 US states resulting in increased sales and margins.• Indirect Channel Management: multi-state distribution network including developing pricing strategies, joint manufacturer/distributor field sales calls, new product training of distribution channel, and refocusing distribution efforts to key markets.• Direct Channel Management: developed new end user direct business model that included internal changes to order fulfillment process and establishment of program for in-plant service of equipment.• Developed new programs for multi-plant national accounts, presented programs to corporate decision-makers and plant managers, supervised plant conversions, and maintained the business once established.• Led trade focus project and identified new channel opportunity in strategic market of Roof Truss Manufacturing resulting in the development of a new end user direct business model.• Successfully managed conflict with traditional distribution channel that was created during implementation of direct end user approach by moving distributors’ focus into previously underserved markets and applications.• Identified unfulfilled need in the Flooring Products market, leading to the development of a manufacturer administered tool repair provider network. -
Oem Account ManagerHydraulic Supply Company Feb 2002 - Jan 2006• Responsible for all business development activities in the second highest grossing territory for one of the largest fluid power distributors in the US.• Prospected, qualified, and strategically sold to Original Equipment Manufacturers within territory.• Exceeded sales projections by at least 10 percent for three straight years.• Accountable for over 2,200 accounts with gross revenue of $2.5 million.• Worked closely with engineering team of largest OEM in assigned territory to develop component kit program, which increased sales to customer by 50%.• Created a part-time telemarketing initiative that produced a 35% increased order rate on quote requests. -
Managing PartnerTicketsus.Com Jun 1994 - Feb 2002• Participated in the start-up and launch of company.• Guided company from start-up status to over $4 million in gross annual sales in its first two years.• Managed phone and in-person interface with customers that led to increased customer base.• Developed and administered a corporate purchase program that established over 40 new customer accounts.• Responsible for hiring, training, mentoring, supervising, and evaluating a sales staff of 15 people.
Erik Farmer Skills
Erik Farmer Education Details
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Economics
Frequently Asked Questions about Erik Farmer
What company does Erik Farmer work for?
Erik Farmer works for Rota Free Inc.
What is Erik Farmer's role at the current company?
Erik Farmer's current role is Director of Sales, Latin America and Southwest US.
What is Erik Farmer's email address?
Erik Farmer's email address is er****@****orp.com
What schools did Erik Farmer attend?
Erik Farmer attended Florida Atlantic University.
What skills is Erik Farmer known for?
Erik Farmer has skills like Sales Management, Business Development, Strategy, Sales Operations, Account Management, New Business Development, Sales, Forecasting, Key Account Management, Management, Manufacturing, Leadership.
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