Erin Broemel Email & Phone Number

Led cross-functional, end-to-end research projects, implementing a mixed methods approach to understand user behaviors and preferences.Conducted in-depth ethnographic fieldwork, user interviews, and surveys to gather qualitative data, while also designing and overseeing quantitative studies, usability testing, and A/B testing to collect quantitative insights.Collaborated with product managers, designers, and engineers to integrate user feedback into product development.Utilized advanced statistical analysis tools to derive meaningful patterns from data, transforming findings into actionable recommendations that drove product improvements.Specialized in cross-cultural research, identifying cultural nuances that influenced user interactions with products and services, ultimately leading to globally inclusive design strategies.Presented research findings and recommendations to C-suite executives, steering the company's strategic direction toward user-centered design.Mentored and provided guidance to junior researchers, enhancing the research team's capabilities and fostering a culture of excellence in user research.Stayed current with industry trends and emerging research methodologies, proactively implementing innovative approaches to improve research practices.

Deerfield Beach, Florida, United States

• Create databases, reports, and assessments for clients specific to metrics, data points, and survey results• Uphold consistency in the development and management of research plans• Extract, compile, and analyze data as requested by key stakeholders using advanced Excel features• Query databases and manipulate data where necessary • Write and present data reports to federal, state, and private organizations with a high-level communication style

Delray Beach, Florida, United States

• Researched and authored an action plan from survey and interview data to increase patron attendance and satisfaction by over 20% • Accountable for designing and implementing new programming targeted for the library’s core demographics resulting in an increase of new programming by 10% and program attendance by over 30%• Designed and analyzed patron satisfaction surveys, interviews, and unstructured data (social media and feedback cards) using Survey Monkey and advanced Excel features for collection and analysis• Time includes approximately 6-months of volunteer work

Boca Raton, Florida, United States

• Key researcher on a large consumer experience study on guest experience within a major Orlando-based theme park resulting in several published works• Authored, implemented, and analyzed quantitative and qualitative data points from social media, surveys, interviews, diary studies, ethnography, A/B testing, and observational data using NVivo qualitative and SPSS quantitative statistical software • Effectively managed a database of over one million data points• Created actionable plans to improve guest experiences which were presented nationally at professional and industry conferences resulting in achieving the GPSA Research Award

Port Charlotte, Florida, United States

• Key contributor designing and implementing educational programs and exhibits based on consumer feedback demonstrating a greater than 30% increase in tourist visits and positive experiences and a 12% repeat attendance increase• Designed and implemented surveys, interviews, and ad hoc observations using Qualtrics• Analyzed consumer experience from surveys and qualitative data using SPSS, Excel, and NVivo• Trained and managed a docent team of greater than 15

Master Of Arts - Ma, Anthropology, 4.0

Designed, researched, and analyzed consumer guest experiences at a major Orlando-based theme park; created actionable plan to improve.

Bachelor Of Arts - Ba, Anthropology, 4.0

Activities and Societies: Anthropology Club Vice-President