Erin Minck Email & Phone Number

Berlin, Berlin, De

New York, Ny, Us

-Lead creative briefing for daily promotional messaging, seasonal and charitable initiatives across LOFT & LOFT Outlet brands-Own mall marketing implementation for Tanger and Simon outlet centers-Create hindsight decks to recap performance of brand campaigns

Us

Gained additional scope in e-commerce demand forecasting, testing/personalization strategy, and loyalty program UAT.

Us

Managed product launches as well as execution of content and promotional initiatives on Lillypulitzer.com and app including:-PDP description optimization-Image coordination-Keyword generation-Product publishing-Gift-with-purchase promotions-Landing content assets-Top-level navigation-Shop by print storytelling

Palm Place is a luxury resortwear boutique. This role offered a unique blend of customer communication and content creation. Through this role, I have learned the importance of:-Creating informative yet engaging website and blog content-Driving in-store traffic through email marketing campaigns-Maintaining strong product knowledge to assist customers in fit analysis & style recommendations

New York, Ny, Us

I used social media and influencer marketing techniques to position Ann Taylor as a modern, yet refined player in the women's workwear market. Internship highlights include:-Pitching social media strategy for a new workwear line to Executive Leadership Team-Pulling weekly social metrics, monitoring brand conversations-Managing product ordering and gifting initiatives-Sourcing influencer partnerships for Holiday 2019 campaign-Assisting with content calendar, post scheduling, community management-Conducting competitive analysis on loyalty program content

London, Gb

My internship at EY sought to answer two questions: What makes EY a great place to work? How should these points of differentiation be communicated to applicants? I primarily worked on Talent communications materials, collaborating cross-functionally with the PR, Diversity & Inclusiveness and Corporate Responsibility teams. Drawing on my involvement in Alpha Kappa Psi, I also initiated a campaign to attract college business fraternity members. Learn more about my thoughts on Gen. Z in the workforce below:

Bachelor Of Business Administration, Marketing

High School Diploma