Marketing and Operations professional with over 20 years in the market.Throughout his career he has worked in Marketing Management, leading portfolio efficiency through analysis of the customer base, price VS offers, and potential new business, structuring/conducting projects focused on shielding the B2B/C customer base, with a focus on reducing Churn, sales and customer experience (CX and UX).Experience in managing Customer Experience Operations (Call Center), structuring teams, processes, setting targets and monitoring operational performance, as well as managing contracts and ongoing relationships with clients, leading up to +1,000 customer service positions, and working with the main players in the market, such as Atento, AlmavivA, Contax, AeC, TIVIT, among others.Degree in HR and a post-graduate degree in Business Administration from FGV.Results-oriented, supports companies in building high-performance teams and brands.Core Skills:+ Marketing Strategy+ Customer Management+ Loyalty & Profitability+ New Business+ Churn Strategy+ Data Modeling+ Call Center Operations + Operations Efficiency