Daniel Farkas Email and Phone Number
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Daniel Farkas personal email
With over 15 years of experience in leading and executing marketing strategies across multiple markets and regions, I am a seasoned B2B tech marketer and a Modern Marketer Achiever. Currently, I am the Head of Marketing EMEA & APAC at ngena, a global software company that provides cloud-based network solutions for enterprises.In my role, I empower and inspire a high-performing team to deliver end-to-end marketing programs that fuel growth, generate demand, and strengthen partnerships. I also transform the company's marketing automation approach, pioneering innovative strategies that leverage data, insights, and content to drive business results and customer satisfaction. My mission is to unleash the full potential of our partner network and position ngena as a thought leader and a trusted partner in the industry. I am passionate about creating value for customers, partners, and stakeholders, and I thrive in a fast-paced and dynamic environment.
Unisys
View- Website:
- unisys.com
- Employees:
- 23243
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Global Partner Marketing LeadUnisys Jun 2024 - PresentBudapest, Hungary
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Head Of Marketing Emea & ApacNgena Sep 2022 - Jun 2024- Driving the marketing strategy creation for the European and Asian markets - Empowering and inspiring a high-performing team to execute end-to-end marketing programs- Transforming the company's marketing automation approach, pioneering innovative demand generation strategies that fueled growth and generated measurable business results- Leading the Partner Managers and guide them on the road to success - Unleashing the full potential of our partner network, fueling their efficiency through innovative joint marketing ventures- Mastering metrics and reporting on campaign effectiveness - Working with senior industry customer executives to drive ngena thought leadership and drive business opportunities - Taking the stage and delivering captivating industry briefings and trainings to our team and resellers, revolutionizing their marketing prowess throughout Europe & Asia- Driving key tradeshow strategy and execution, conduct marketing webinars - Leveraging customer engagement to gain invaluable insights, fueling product marketing and development efforts -
Vice President Of MarketingAliz Technologies Jul 2021 - Aug 2022Budapest, Hungary- reBuilding the Marketing team with relevant competencies and future proofing the operation- Set the startegy for the next 3-5 years to achieve business outcomes- Establishing a marketing automation concept, engine and processes from approval to operating model in 60 days- Creating internal Lead management processes and workflows bridging sales and marketing teams- Kicking off and optimizing of lead generation campaigns across EMEA markets- Maintaining relationships and strengthening partnership with Google -
Integrated Marketing Communications Manager - Central And Eastern EuropeMicrosoft Dec 2018 - Jan 2021Hungary- Drive marketing impact through integrated marketing planning, execution and prioritization across 30+ markets in the Central Eastern European region- Lead Microsoft brand stewardship on a regional and local level- Lead data-driven planning and optimization discussions, including deep understanding of Sales – Marketing integration- Leverage and localize global programs, positioning, messaging, and content; Provide local feedback and insights to corporate marketing stakeholders- Continually optimize performance across the marketing mix and deliver insights and opportunities to Sales teams in an ongoing engagement- Align local marketing activities to modern marketing platforms and processes- Ensure GDPR compliance and adhere to accessibility standards and diversity principles in marketing execution -
Enterprise Marketing LeadMicrosoft Apr 2016 - Dec 2018Hungary- Planning and heading local first party flagship events bi-annually (Microsoft Future Decoded)- Coordinate Microsoft presence in events and trade shows organized by third parties- Providing a steady stream of Enterprise and SMB quality leads, driving lead management and adoption of modern marketing lead sources- Driving execution of customer, product, vertical and account based marketing campaigns across the subsidiary- Connecting and coordinating efforts with regional Enterprise marketing to ensure priority marketing strategies, execution consistency- Managing marketing budget for the enterprise marketing activities, assessing ROI and mapping results to sub marketing scorecard and metrics- Participating in planning and marketing execution activities on a daily basis, calls and meetings- Partner with the enterprise segment and CEE Enterprise marketing to drive priority marketing events- Drive effective external marketing communications- Drive customer evidence, top stories to create strong industry presence for Microsoft in Hungary- Being an advocate and the voice of Microsoft in the subsidiary and to the market
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Marketing Communications ManagerMicrosoft Sep 2015 - Apr 2016Budapest, Hungary- Ensuring the smooth, cross-segment landing of Corp and regional campaigns, activities in Hungary- Acting as an internal consultant on campaign planning, execution and best practices- Brand advocacy and alignment- Managing external agencies- Creating and rolling out standardized "event-in-a-box" concepts- End to end management of mid- and large scale B2B events- ROMI reporting
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Head Of Marketing - Cvonline.HuRussmedia Digital Dec 2012 - Nov 2014Budapest, Hungary- Building and managing the team- Budgeting- Creating marketing strategy- Coordinating the execution of the marketing plan- CPC campaign management- Media planning / buying- Project management, working closely with development- Coordinating portal and product development- Channel management- Conversion rate optimization- Market and data analysis- Creating campaign microsites- Graphic design -
Marketing Manager HuInvia.Hu Kft. May 2011 - Nov 2012Budapest, Hungary- Online marketing strategy planning- Designing and executing online marketing campaigns- Project management- Localization- CPC campaign management- Handling budgets- Web ergonomy and usability testing, counseling- Managing third party teams- Press and PR- Cooperating with the trade- Creating and distributing newsletters -
Online Marketing Executive - Hungary & Czech RepublicVisitbritain May 2010 - May 2011Budapest, Hungary; Prague, Czech Republic- Planning and executing the online marketing strategy- Budgeting- Coordinating the Czech and Hungarian online teams and suppliers- Content management of VB websites- Copywriting- CPC marketing- Developing and executing social media campaigns- B2C and B2B database management- Creating and executing the company’s eCRM program- Regular reporting- Ad-hoc graphic design -
Marketing ManagerIir Hungary May 2008 - Oct 2009Budapest, Hungary- Designing, executing and following up of online and offline marketing campaigns- Creating budgets, ensuring their adherence- Copywriting and website content management- Reporting to international offices- Leading the direct marketing database researcher team- Preparing Social media campaign plan- Ad-hoc graphic design- Dealing and negotiating with suppliers- Leading and coordinating the IT team -
Software Localisation AssociatePlayon! (Formerly Cd Projekt Hungary) Jun 2006 - Jan 2008- Software translation- Project management- Leading the Loc Team of Hungary at the Warsaw commission -
JournalistGamepress Kft. Sep 2003 - Jun 2006- Journalism- Copywriting- Editing
Daniel Farkas Skills
Daniel Farkas Education Details
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Budapest College Of Business And CommunicationSpecialization: Intercultural Studies -
Budapest College Of Business And CommunicationJournalism
Frequently Asked Questions about Daniel Farkas
What company does Daniel Farkas work for?
Daniel Farkas works for Unisys
What is Daniel Farkas's role at the current company?
Daniel Farkas's current role is Global Partner Marketing Lead @ Unisys | Innovative Marketing Strategist, Global Experience.
What is Daniel Farkas's email address?
Daniel Farkas's email address is fa****@****rnet.hu
What schools did Daniel Farkas attend?
Daniel Farkas attended Budapest College Of Business And Communication, Budapest College Of Business And Communication, University Of Pennsylvania.
What are some of Daniel Farkas's interests?
Daniel Farkas has interest in Social Media, Education, Environment, Cpc, Science And Technology, Online Marketing, Content Management, Seo, Crm, Animal Welfare.
What skills is Daniel Farkas known for?
Daniel Farkas has skills like Online Marketing, Social Media Marketing, Email Marketing, Marketing, Web Content Management, Marketing Strategy, Direct Marketing, Ppc, Seo, Online Communications, Content Management, Online Advertising.
Who are Daniel Farkas's colleagues?
Daniel Farkas's colleagues are Claudia Cristina De Carvalho, Martin Mcgill, Cristiano Gomes, Kalec John, Terry Troutt, Jnanavathi Sa, Surriya Syed.
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Daniel FARKAS
Creating Seamless Digital Experiences In Financial Services And Retail | Business Unit Director @ Mito DigitalBudapest3gmail.com, gmail.com, pattern.hu -
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