Somos um e-commerce de moda e estilo que valoriza e promove o trabalho de novos estilistas e marcas para clientes que buscam produtos diferenciados. Acreditamos na exclusividade, na inovação e na autenticidade e que a moda vai muito além do vestir, ela conta histórias e complementa nossa personalidade.

Nós da General Sales acreditamos que podemos alcançar mais clientes e melhores resultados com ações personalizadas para cada empresa. Com foco em pequenas e médias empresas, atuamos em negócios existentes que necessitam de redirecionamento. Realizamos assessoria de forma ampla: diagnóstico, planejamento estratégico e de marketing, estratégia comercial com ações consistentes para alcançar resultados duradouros.Especializações:Plano de Negócios, Estratégia Comercial, Diagnóstico e Plano de Ação, Modelo de Vendas, Posicionamento de Produtos/Serviços, Planejamento de Comunicação e Conteúdo.

Resposible for develop and implement online marketing strategies to optimize the user experience, increase marketing effectiveness and improve customer satisfaction. Manages merchandising product placement, pathing, promotion and content to optimize conversion and consideration. Takes the lead in campaign management, product launch/transition, online merchandising and end-to-end conversion.Main Accountabilities:- Analyzes customer needs to determine the appropriate e-business solution.- Develops plans and schedules based on prioritization including requirements, tasks, review points and reporting.- Serve as a liaison between the customer and Dell’s IT team and other core business partners for e-business solutions.- Delivers and maintains a superior online customer experience.- Defines Key Performance Indicators (KPI’s) for online.- Measures and manages activities against key KPI’s.- Delivers programs to meet core financial goals.

Development and implementation of Marcom strategies for Brazil and Latin America.•Responsible for driving demand generation initiatives and targeted programs (Reactivation, SOW, Conversion) by implementing different demand generation tools •Support the business by sales engagement and sharing best practices and creative among Latin America region, optimizing budget and time.

•Responsible for managing the planning department for all the agency clients from different segments;•Planning and implementation of projects and activities based on relationship marketing, coordinating all the project research, market evaluation, diagnosis, and project monitoring;•Main clients: Moinhos Shopping and Floripa Shopping (Shopping Center), Radon Consórcios and Unicred (Finance Industry), Wal Mart (Retail), Goldsztein (Real State).

•CRM : Responsible for the development and implementation of the CRM project ;•Online Portal Project: Marketing focal point for the implementation and restructure for the new local portal and country alignment.

•Acquisition Strategist: responsible for developing the acquisition offers and promos for the different sales channels;•Management of the cooperate budget with the main industry partners (Nokia, Motorola);•Retention Strategist: responsible for the development of the Loyalty Program and partnerships.