Federico Rojas Email & Phone Number

Scotts Valley, California, United States

Operations Department:• Lead a comprehensive website audit to elevate Paystand’s performance and user engagement.• Enhanced the technical framework to optimize speed, security, and overall accessibility.• Strategically analyzed and improved search engine optimization (SEO) to boost organic visibility and rankings.• Conducted thorough competitor analysis to ensure Paystand aligns with industry best practices.• Formulated and presented a detailed strategic improvement plan, providing actionable recommendations for ongoing enhancements.Foundation (Paystand.org):• Performed in-depth analysis on blockchain technology and its potential applications.• Investigated the impact of Bitcoin on economic inclusion and financial stability in underprivileged communities.• Designing a comprehensive Bitcoin 101 course to educate and empower employees and stakeholders on the fundamentals and significance of Bitcoin and blockchain technology.• Led exploration of Bitcoin mining opportunities in Colombia, including market analysis of the energy sector, price negotiations, presentation development, and discussions with senior energy executives.

Scotts Valley, California, United States

• Conducted an in-depth research on Bitcoin's impact on circular economies, with a focus on Latin America's financial landscape.• Assisted an NGO based in El Salvador with developing and implementing social media strategies to promote Bitcoin and blockchain adoption.• Evaluated the effectiveness of various initiatives aimed at enhancing financial literacy and empowerment within communities.• Collaborated with team members on diverse digital finance projects, contributing to innovative solutions and strategic planning.

Santa Cruz, California, United States

• Played a pivotal role in bilingual brainstorming sessions, bridging concepts between languages and adapting them to the US market's needs.• Led the development of creative ideas to mold the brand's identity, messaging, and visual elements.• Translated and extrapolated concepts, ensuring resonance with the domestic market and enhancing brand relevance.

Watsonville, California, United States

• Collaborated with event organizers to ensure smooth execution of logistics during two community-focused events.• Assisted in setting up and organizing event venues, ensuring all technical aspects were functioning properly.• Supported speakers, attendees, and venue logistics to enhance event flow and participant experience.• Gained insight into the operations of a nonprofit organization serving underrepresented youth, particularly in Latino communities.

Bachelor Of Business Administration - Bba, Finance, Junior

Activities and Societies: Active member of Phi Gamma Delta (FIJI) fraternity, engaging in community service, leadership development.

Bachelor Of Business Administration - Bba, Finance, General, Junior

Education record

Alumni

Activities and Societies: Captain of Varsity Soccer Team | Member of Investment Club | Environmental Club Member | Football Player | Golf.