Fidza Hamdan, Iac-Mp™, Cpc-Tci Email & Phone Number

Kuala Lumpur, Malaysia

• Developing digital marketing strategy materials to generate sales leads; from idealization, conceptualization and execution. • Creating the marketing and promotional materials idea & concept, both print and electronic in an innovative ways to engage with the target audience. Work with advertisers and media for timely and usable ads submissions.• Working close with the operation, sales team and IT units in making sure the clear vision and message is perfectly coordinated.• Implementing “360 approach” in delivering the marketing message and strategy on multiple platforms with consistent theme and tone campaigns as this will keep the core marketing goals firm in positioning the product and brand.• Seeking affiliation opportunities, media coverage and industry trends in identifying, cultivating and managing new and potential partnerships for marketing campaigns and brand awareness. • Researching and understanding on the current trends and behavior of the consumer and market to efficiently strengthen, aligning the content & message strategy on the existing and new target audience.• Analyzing the competitors to determine the strengths and weakness factors within the market, where further actions can be taken in developing strategized marketing concept.• Tender Evaluation, Quotation Assessor & Appraisal Consultant Committee Members.• Leading the current website project under Advertising & Promotion 2015, proposed and strategically dividing the projects into few sections to make it more efficient and moving fast to cater the current needs of the target consumers.• Producing press release, writing copy, translation & designing fresh & creative advertisements outline for monthly campaigns (Malay & English).

Kuala Lumpur, Malaysia

• Producing Raikan Cinta Season 3, Season 4 & Season 5, Inspirasi Rizalman, Majlis, Kerja Kahwin, Air Asia Recruitment Reality Show & assorted corporate videos (Horlicks School Journey: Kampung Chuweh, Lembaga Pelabuhan Johor). Responsible from the beginning of the process from idealization, creative concept of the each story board, creative visualizer as each episodes must have its own uniqueness & specialties, finding the recipe of the target audience, execute the plan accordingly, working in a very fast pace mode, communicating with clients, tight deadlines and few projects at one time.• Pitched for new refreshing ideas that caters the specific target audience• Lead and develop strategic plans to execute communication and business opportunities. Pre-production and production of upcoming Reality/ Travelogue/ Lifestyle TV Programs, Preparing the Content & Story Boardo Budgeting, Planning & Monitoring Shooting, Creative Flow of Content, Direction, o To ensure all projects, budget spent and approval process involved are in compliance with the Finance approved guidelineso Undertake all responsibilities and tasks of production and media relations• Working closely with big clients and sponsorships (Bobbi Brown-Estée Lauder, etc.). Idealizing on how the client’s campaign & brand awareness can be implement on the TV shows. Conceptualizing the content of client’s products, aligning with the marketing strategy message delivered successfully.

Kuala Lumpur, Malaysia

• Writer (Malay & English)• Content research and interviewer, Story Board Concept Writer• Effective translation of Malay-English and English-Malay• Writer