Fiona Cameron Email and Phone Number

Marketing, events, and program development for the SFU Food department.

Content creator and vegan recipe developer for brands and Plantily.com

• Managed the digital marketing efforts of various clients in the Vancouver food industry• Created and scheduled content for monthly social media calendars• Organized influencer sponsorships and other collaborations • Lifestyle and product photography • Recipe content development (including photos + video)

• Managed SPUD Blog content calendar • Created copy for blog posts, social, products, and campaigns• Edited copy for clarity, grammar, SEO and brand voice• Managed content creation and community engagement for 18+ social media accounts across 3 brands (SPUD, Be Fresh, and Blush Lane) • Record and report on social media and content analytics• Created paid ads through Facebook and Pinterest• Worked with influencers, partners, and affiliates to promote SPUD brands

• Organized monthly editorial calendar for blog, newsletters, and recipes - Coordinated blog and recipe content with contributors - Edited and styled blog posts to ensure readability, SEO and brand voice - Created and photographed recipes• Created 3 ebooks for value added content as a part of lead generation strategy - Edited, repurposed and created written content - Developed style guides and managed 2 photos shoots - Collaborated with a graphic designer on the layout and digital assets - Created landing pages - Monitored and reported on KPIs• Researched and developed talking points for Facebook Live cooking demos• Created style guides and assisted on photo shoots• Collaborated with internal stakeholders to create a monthly internal newsletter• Edited web pages for SEO, readability, visual and written brand voice• Responded to consumer inquiries on Facebook and Twitter

• Scheduled and managed social media posts• Researched and collaborated with staff across field unit to create content • Created and managed content calendar• Edited and organized images• Monitored and responded to social media interactions• Recorded and monitored weekly analytics for social media accounts across field unit• Ran training sessions on Parks Canada social media best practices, content creation, and social media platforms• Maintained and edited field unit’s social media best practices guide