Consumer Insights Associate
CurrentFocus on category and marketing research, as well as managing two proprietary research panels
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@vineyardvines.com
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Sophie Fisher is listed as Consumer Insights Associate at ASICS Digital at ASICS Digital, a company with 141 employees, based in Boston, Massachusetts, United States. AeroLeads shows a work email signal at vineyardvines.com and a matched LinkedIn profile for Sophie Fisher.
Sophie Fisher previously worked as Consumer Insights Associate at Asics Digital and Junior Associate, Consumer Insights at Asics Digital. Sophie Fisher holds Bachelor Of Science In Business Administration - Bsba, Marketing from D'Amore-Mckim School Of Business At Northeastern University.
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AeroLeads found 1 current-domain work email signal for Sophie Fisher. Compare company email patterns before reaching out.
Consumer Insights Associate at ASICS Digital with a focus on category and marketing related research as well as research panel management. Graduated from Northeastern University with a Bachelor of Science in Business Administration degree focused in Marketing, as well as a minor in Psychology.
Listed skills include Leadership, Teamwork, Microsoft Word, Bloomberg Terminal, and 12 others.
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Boston, Massachusetts, United States
Focus on category and marketing research, as well as managing two proprietary research panels
Boston, Massachusetts, United States
- Generated global communication timelines and content recommendations for marketing briefs based on statistically significant survey results, resulting in strategic changes to marketing direction, product development, and communication strategy- Partnered with analytics to incorporate consumer preferences and behavioral data to provide detailed profiles.
- Trained and delegated tasks to a team of over 20 retail staff involving customer service and store responsibilities- Partnered with the field visual merchandiser to execute monthly store visual updates and daily updates as needed- Utilized visual merchandising skills to update store layouts based on low inventory, product sell through rate, etc.
Boston, Massachusetts, United States
- Played a key role in informing the business about competitors currently in the market by conducting product testing, resulting in technology and communication strategies for upcoming product launches- Executed quantitative and qualitative research for ASICS’ second tier shoe line, discovering new consumer behaviors and traits to create a more targeted.
- Conducted secondary research and implemented keyword strategies, increasing sales and page views- Analyzed different news sources and editors to assist in implementing backlinks onto the website as well as gain exposure for the company in different subject areas
Westford, Massachusetts, United States
- Maintained product data to ensure product could go online on-time, leading to more organized company processes- Managed communication with the photography studio to coordinate sample shipments, select images for the website, and outfit models/ambassadors, resulting in a quicker turnaround time for new product launches online- Tested new site features and.
Lexington, Massachusetts
- Recorded, edited, and developed training videos with extensive use of the Camtasia software as well as created elearner wrappers and quizzes using the Articulate360 software- Published training content on the company’s learning management system website, tracked each contents’ utilization, and reviewed all evaluations
Concord, Massachusetts
Concord, Massachusetts
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Luis Linares
Colleague at Asics DigitalLos Angeles Metropolitan Area, United States
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Ryan Gwaltney
Colleague at Asics DigitalBoston, Massachusetts, United States, United States
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Anne Mahoney
Colleague at Asics DigitalIrvine, California, United States, United States
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Austen Boodell
Colleague at Asics DigitalScarsdale, New York, United States, United States
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Gabriel Deacon
Colleague at Asics DigitalBoston, Massachusetts, United States, United States
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Kelley Scales
Colleague at Asics DigitalOntario, Canada, Canada
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William V.
Colleague at Asics DigitalUnited States, United States
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Jyotsna Verma
Colleague at Asics DigitalAlmere, Flevoland, Netherlands, Netherlands
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Lauren Schussel
Colleague at Asics DigitalNew York City Metropolitan Area, United States
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Mariska Leehuis
Colleague at Asics DigitalAmsterdam, North Holland, Netherlands, Netherlands
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Activities and Societies: PAC Leader, Northeastern University Marketing Association, The Social HuskyGraduated Cum Laude in May 2023
Activities and Societies: Forensics Teaching Assistant, Humans of CCHS, Student Representative on School Committee, Varsity Basketball
Quick answers generated from the profile data available on this page.
Sophie Fisher works for ASICS Digital.
Sophie Fisher is listed as Consumer Insights Associate at ASICS Digital at ASICS Digital.
AeroLeads has found 1 work email signal at @vineyardvines.com for Sophie Fisher at ASICS Digital.
Sophie Fisher is based in Boston, Massachusetts, United States while working with ASICS Digital.
Sophie Fisher has worked for Asics Digital, Vuori, Allbirds, Peridot Pure, and Puma Group.
Sophie Fisher's colleagues at ASICS Digital include Luis Linares, Ryan Gwaltney, Anne Mahoney, Austen Boodell, and Gabriel Deacon.
You can use AeroLeads to view verified contact signals for Sophie Fisher at ASICS Digital, including work email, phone, and LinkedIn data when available.
Sophie Fisher holds Bachelor Of Science In Business Administration - Bsba, Marketing from D'Amore-Mckim School Of Business At Northeastern University.
Sophie Fisher is listed with skills including Leadership, Teamwork, Microsoft Word, Bloomberg Terminal, Social Media, Microsoft Excel, Marketing, and Public Speaking.
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