Sheila Frost, Csm®, Cspo®, Mcim, Pmp Email & Phone Number

Canada

On a mission to provide better solutions & systems for online donation practices. PROJECT MANAGE stakeholders including Directors & team members across all functions, to optimize the online donation system with Financial practices.• Enhance system functionality & Integration: Executed RFI (request for information) process from various vendors, to select a fundraising donation system to meet functionality, usability, and efficiency. The project involves various phases, including planning, system selection, design, customization, development, testing, training, deployment, and post-implementation support. Additionally, integrating with CRM & Financial systems, improving reporting capabilities & vendor management.• User Experience & Conversion Rates: The project focuses on enhancing user experience, increasing conversion & engagement rates, maximizing donation potential, and ensuring compliance and security, and finally optimizing mobile responsiveness.

Toronto, Canada

DELIVER marketing, project management and operational services.• Developed customer relationship and analytics strategies, to define performance management metrics for numerous clients against KPIs. Deployed eCommerce and application strategies to clients to increased digital awareness by 50% & revenue by 150%.• Accelerated client business growth through improved CRM strategies, customer acquisition, direct marketing, operations service delivery, and product marketing. • Created digital marketing and promotional strategies for businesses, artists, and acclaimed locations: City Hall, MP offices.

Connecting mentorships and scholarships, for employment opportunities.

Toronto, Ontario, Canada

PROVIDED B2B agile project management for Sustainability SaaS software.• Successfully managed B2B Corporate Marketing campaign projects, including promoting annual signature events and initiatives on Sustainability, that would result in a significant increase of sales revenue.• Managed and deployed company wide innovation ESG (Environmental, Social & Governance) GTM campaigns closely with Product Marketing team, provided visual and digital content for announcement event, case studies, ebooks and guides for clients.• Led Marketing's intake project and requests process with all directors. leads and stakeholders including Digital Marketing, Operations, Product Marketing and Sustainability Experts. Efficiency increased by over 100%.• Implemented Monday.com project management tool with project planning, SLAs/timelines and improved communication methods.• Track projects through to completion. Update plan and timelines as necessary. Troubleshoot problems to ensure deliverables remain on schedule.• Create and manage reports for Marketing leadership and working teams. Analyze data to identify trends, solve problems, and optimize productivity.

Toronto, Canada

• Managed a regulatory program of 5 projects to the value of $3 million for the Retail Risk department as part of an Enterprise bank initiative; implemented a robust and dependable reporting process that supported the bank’s strategic decisions during economic stress.• Built a team of up to 20 project team members and delivered consistent reporting, budgeting, statuses, KPIs and metrics.• Designed and implemented a concrete Disaster Recovery Plan (DRP) for the department and ensured readiness of backup systems and processes.

Toronto, Canada

• Successfully implemented a $4 million initiative by introducing IBM’s Master Data Management (MDM), a marketing solution that provided a 360-degree view of US & Canadian customers' profiles and accounts, resulting in an increase of data accuracy by 50% for CRM, marketing, and lending decisions. Won award for Client relationship, delivery & digital experience.• Managed the Extract, Transform, Load (ETL) practice team, focused on ETL data transformation into MDM, and implemented $1.5 million in enhancements for a more efficient system.• Built a production, operations support & Business and User testing teams and was award recipient for Ambassador for effectively outsourcing support and processes to India.

Toronto, Canada

• Managed a team of Business Analysts promoting client support, data analysis support, development, innovation, BAT/UAT testing, operational documentation, and strengthened client relationship.• Promoted projects to the amount of $500,000 including implementation of a reliable audit function to assist troubleshooting of system changes and upgraded systems that provided over 50% improved performance.

Toronto, Canada

• Produced reports and analysis and documented processes for Liquidity Risk Management, Treasury and Trading decisions. Awarded for services in ensuring availability of systems and proactive decision making.

Toronto, Canada

• Created key documentation and processes in line with corporate governance for all bank projects, ensured Project Managers adhered to appropriate methodologies.

Women Entrepreneurship, Entrepreneurship/Entrepreneurial Studies

Bachelor Of Arts (Honours) - B.A. Hons, London, Business & Marketing Communications

Higher National Diploma (Hnd), Business And Finance (With Business French)

Art Disciplines, Art/Art Studies

Fine/Studio Arts, General