A Customer-centric consultative seller with a strong technical background that seeks to solve business problems, understanding and guiding Customers to transform and optimize their business. My goal is to be a trusted advisor and create long-term relationships that provide real value for our Customers. I am eager to work in a fast-paced environment with continuous growth and learning opportunities. With the unique value propositions and the connected, data-driven, AI-infused ecosystem that Microsoft Dynamics 365 Business Applications offer, we have a genuine momentum to empower every person and every company on the planet to achieve more.

From February 2019, I took over the Chief Marketing Officer position at ARH Inc.My goal is to achieve success as CMO as an energetic, positive, goal-oriented leader, who sets an example through fresh thinking, consensus and smart organization. I play an important role in ARH’s top management team. CMOs are typically found in companies that have strengths in innovation and branding.Even in B2B, marketing has to focus on the emotional engagement and provide a well-planned customer experience journey, where customers are always in the focus and are provided with the right information at the right time.We must realize that modern customers are saturated with traditional sales funnel journeys, they rather look for an interactive user-product experience. I truly believe that traditional push marketing and push sales tend to be ignored more often and customers prefer to find- and explore the solutions to their problems on their own, hence, make decisions on their own: they are not toddlers who need to hold our hands.Our goal is to tackle their real problems and concerns and take the effort of making that extra mile in order to find out what really drives them, what their real interests are.We need to be honest and helpful, we need a consolidated image of ourselves in order to know our key assets and provide the right solution to the right customers.Successful companies such as ARH are driven by a special aptitude that enables them to focus on the customer throughout the whole organization and through the whole vertical process starting from design to after-sale services.As CMO, I am also involved in product strategy, I help choosing the level of marketing resources needed for specific products in the launch, growth or maturity phases.My role also includes to demonstrate that marketing is an accountable, measurable effort.I am also liable to build a better understanding of the contribution of marketing to revenue and profit.

As of February 2018, my new position at ARH Inc. is Director of Operations. As an energetic, positive, goal-oriented leader I achieve success through fresh thinking, consensus building, smart organization and setting a good example. In my new position, I will be responsible for overseeing the export sales of the company and developing the necessary organizational structure.This is strategic task and will cover coordinating these teams:- Product management, Technical Support and Training Center- Digital marketing: brand building, content marketing, shaping the company’s communication- Sales of solutions and custom-made products- IT background and process engineering- Regional Representatives managementI hope this new milestone in my professional career at the world’s most advanced OCR and imaging company on the field of ANPR and ID reading will be a benefit for clients and colleagues alike. Thank you for your interest in the past – awaiting to serve you in the future.ARH’s new Director of Operations

I was pleased to accept the promotion to the position of Director of ITS Department within ARH. My role is to develop new businesses, maintain existing partnerships, manage ITS projects and to spread the word that ARH has a new product line: ITS middleware solutions.Our new ITS product line offer high level, ready-to-use middleware solutions that open a whole new world for our integrator partners and allow them to design and deliver complex ITS systems, without the need of in-depth expertise in ANPR, speed enforcement and other traffic enforcement technologies.Our goal is to revolutionize the global ITS market by offering easy to use, yet highly innovative solutions for a safer world.