Gary Destefano Email & Phone Number

Beaverton, Oregon

Portland, Oregon Area

Promoted based on exceptional performance in transforming Nike’s USA Operations. Directed all global efforts involved in growing Nike from $15B revenue to $22.8B (52% incremental growth) and net profit from $2.1B to $3.9B (86% incremental growth).Select Highlights: •6 years and 24 straight quarters of exceeding budget, creating financial credibility for Nike with the investment community achieving and creating a 25% increase in the corporate multiple.• Delivered record growth by reorganizing the geographic Global business into six units: U.S., Western Europe, Central and Eastern Europe, China, Japan and Emerging Markets. This strategy created senior management,financial community and employee focus on Emerging Markets. Nike today, as a result of these focused efforts, generates 60% of its revenue and profit internationally.• Drove “disruptive innovation” by co-leading corporate teams in an integrated annual planning strategy session with geographies, categories, product, retail and sports marketing teams. This approach aligned, enabled and resourced our greatest new and future opportunities for growth.

Portland, Oregon Area

Brought in to turn around Nike’s largest business ($5B revenue/$1B profit), which was losing market share, had declining revenues, profits and brand equity, and was preventing the company from realizing corporate success. Select Highlights:• Created the revival of the “premium high-end” segment for the entire footwear industry by realigning the product creation process and advancing the R&D agenda. This move drove dramatic value for retailers and Nike, and transformed the industry from one of off-price and BOGO, to one of premium innovation.• Transformed the profitability of the entire retail strategy by proposing to the company and Board of Directors a shift in the owned retail strategy to combine the premium Niketown store concept with a “premium value channel” (Nike Factory Stores). This remains the business’ core financial strategy today.• Devised a plan to sign key sports marketing properties, Lebron James and Kobe Bryant.

Portland, Oregon Area

Earned an expanded global leadership role, managing all business in the Asia Pacific region including China, Japan, Korea, Taiwan, Hong Kong, Thailand, Malaysia, Singapore, Philippines, Australia and New Zealand, with distributorship in Indonesia, India and South Africa. Select Highlights:• Led a major reorganization of the region during the 1996 Far East economic crisis. Slashed costs in all major countries by 50% by eliminating the regional headquarter organization in Hong Kong and relocating the entire team back to Oregon.• Established Nike China as a wholly owned entity and was one of the first companies to become a wholly owned company operating on mainland China. Nike China has now become the second largest geography for Nike in the world, with over $2.5B in annual revenue.• Positioned the region to be the leading growth area of the world for Nike, as well as the region with the highest profit margins.

Portland, Oregon Area

Directed the global expansion of the Nike business to markets outside of the North America with direct responsibility for driving sales growth worldwide. Also oversaw HR planning and sales training. Select Highlights:• Created a vision and expectation of international revenues that were 20% and growing to 60% of Nike’s revenues. • Created and standardized a global order entry and sales force automation system. Also created the Nike.net platform for the company’s wholesale business, which today generates over $2B annually.• Provided Nike with its first strategic planning process for retailers, MAPS (major account planning and strategy).

Portland, Oregon Area

Led the US Sales organization, overseeing customer development, retailer relationships, industry relationships, and driving growth. Increased revenue from $1.36B (’89) to $2.53B (’93) and directed the acquisition of all Nike distributor markets in the U.S. to an “in-house” sales organization.

Portland, Oregon Area

Bachelor Of Science (B.S.), Physical Education

Master Of Business Administration (Mba)