Online Business Specialist
CurrentAs part of the marketing department at Securex, I serve as the product owner of the public commercial website (securex.be), which reaches up to 1 million page views per month. My key responsibilities include:- Managing the product backlog, coordinating with external implementation partners, and overseeing the full development cycle, from prioritizing features to testing and releasing updates.- Implementing advanced web-based simulators, such as a checklist for starting entrepreneurs, salary cost optimization tools and mobility index calculator using JotForm.- Providing technical advice and support within the marketing team to enhance digital strategies.- Tracking and reporting web performance through Google Tag Manager (GTM) and Google Analytics 4 (GA4) to support data-driven decision-making.