Gilberto Tellez Cuevas Email & Phone Number

Mexico City, Mexico

Ciudad De México

Achievements:- Increased internal approval of campaigns by 80%, which were then almost fully approved by the regulatory authority (COFEPRIS).- Coordinated the work of agencies in key projects for the Marketing area, including Pfizer's 70th anniversary. - Coordinated a team of 4 people and several agencies for the strategy, creation and execution of content in social networks and digital assets.Responsibilities- Lead the digital and social media strategy for the general public and contribute to the strategy for healthcare professionals.- Coordinate the team that designs, plans and executes content for the different social networks and digital content (Google Analytics, Google Ads, SEO, Meta Ads & CRM).- Create communication strategies in conjunction with the innovation team and the marketing teams of Vaccines, Oncology, Antivirals, Inflammation, Rare Diseases, Hospitals and Internal Medicine contributing to the 360 strategy.- Coordinate with the teams involved in the development of the corporate website (programmers in India and New York and different internal teams in Mexico).

Colombia Y Mexico

Achievements:- Improved the digital customer journey, capturing 30% more customers, in contrast to the 2015-2017 period.- Developed Social Media strategies for 54D Mexico and Colombia.- Implemented social media ads, increasing conversion by 10% from awareness to engagement stages. Responsibilities- Develop Social Media strategies for 54D Mexico, 54D Colombia, - Implement Social Ads for brand awareness and lead generation.

Mexico City

Achievements:- Coordinated Social Media teams for 11 clients, optimizing campaigns on various platforms (Huella Azul, Distribuidores General Motors, La Chef Paulina Abascal, Marco Beteta, Viaja Compara, among others).- I led ad campaigns on Facebook, Twitter, Waze and Google Ads, improving up to 200% the clients' objectives. - I structured operational processes to improve content delivery by 30%. Responsibilities-Perform digital communication strategies for our clients and content proposals ad-hoc to the objectives generating Social Business.- Manage the people involved in digital projects (Community Managers, Creative, Copy, Content, Designers, and Programmers).- Lead, create and optimize ad campaigns on Facebook, Twitter, Waze and Google Ads.

Mexico City

Achievements:- I achieved organic interaction with communities, reaching and exceeding goals by 200% according to plan. - I implemented creative communication strategies, increasing engagement by 30% compared to the previous 12 months.- I optimized digital media advertising by 300% optimizing audiences, ads, achieving a successful impact on customers.Responsibilities- Managed and administered different social media accounts for different clients in the automotive, financial, gastronomic, sports and consumer products sectors.- Perform Social Ads for our different clients.- Create content grids according to the strategy on a monthly basis.

Growth Marketer, Marketing

En este curso, desarrollé habilidades para diseñar estrategias integrales de adquisición de clientes, tanto orgánicas como pagas, y.

Licenciatura, Mercadotecnia, 9.1

Egresado de la Licenciatura en Mercadotecnia con promedio de 9.1

Licenciatura, Mercadotecnia