This position requires me to be the face of the lighthouse and the first contact for all lighthouse issues. I manage all aspects of the gift shop and retail financial business from ordering merchandise to reporting sales; manage, train on the Square POS retail system (more than 60 volunteers annually) and schedule the volunteer keeper program for the open 7-month season (more than 400 individuals in files); manage, develop and produce museum displays, manage artifacts and historic structure; implement fundraising efforts and grants; utilize various media and advertising to promote the lighthouse and events; maintain website and develop social media; respond in a timely manner to visitors and volunteer requests; collaborate with other museums, businesses, non-profits and lighthouses on events, fundraising and sharing information; maintain the lighthouse property and building structures, order supplies for the keepers, gift shop and lighthouse maintenance, including developing all park and building signage, manage park and building repairs while following SHPO guidelines and historic concerns; be available for park, keeper and visitor emergencies; work with the Township Board for running the lighthouse and reporting gift shop finances and all lighthouse matters. I also work with tour groups, corporate groups and schools. I handle all advertising and digital media for the lighthouse museum and gift shop. Sales in the gift shop and visitor satisfaction reviews have increased each year since I started this position.

Consult and sell custom imprinted promotional products to businesses for their use for trade shows and any marketing needs for their businesses. Coordinate promotional items to use with printed marketing materials and some project management. Create logo artwork using CorelDraw and work with design firms and assist in production of custom artwork for decoration/imprint on the advertising products. Work with manufacturers and suppliers for product production details and options. Participate in trade/hospitality memberships. Participate in trade shows/expos for more promotional opportunities.Sell custom imprinted advertising specialty items unique for specific businesses and industries. Advise on promotional items useful to your business. Having experience in a large corporate environment and in graphic design we understand what you need to achieve the sales results you want.Whether you need a trade show giveaway, a special thank you gift for a supplier or an employee, or a convention raffle gift, we can find the best product at the best value for your money. We have eco-friendly products, USA-made products and corn-plastic products specialty items. Carry specific lines of wine industry promotional products - rep for TopNest Designs. We have the very cute 4" mini bottle magnets - contact me for FREE custom sample. We have items for breweries too. Check out the online catalog: kbbestbuys.com and sales flyer: kbwindjammer.com, website: www.baybreeze-ads.com

Assist my husband (owner) with marketing activities such as the annal Home Expo and mailings, correspondence, advertising etc. I also assist with weekly office tasks and timesheets/payroll etc.

Developed and obtained custom award orders for 100+ accounts nationwide, originated new accounts from various markets and maintain my account and prospect database. On-going research for various avenues to build markets. Collaborated on a daily basis with design department, various vendors/manufacturers and in-house shop for the production of custom awards. Utilized Sage ACT & CRM contact software for all daily tasks and database management. Traveled to and participated in 10 various national annual conventions for my markets. Participated in weekly Business Network International leads group to gain more local leads.

Managed 5+ other retail employees, assisted customers at the bar with tasting and sales, ran computer/cash register, gave tours of the winery, completed phone/shipping orders, assisted and oversaw stocking the store and performed store opening and closing functions.

Consulted and produced various communications materials. Self-taught and used these software programs: QuarkXpress, CorelDraw, Adobe PageMaker, Corel Ventura, CorelPaint, Adobe Illustrator, Photoshop, PowerPoint, MS Word, and more. PC and MAC platforms for some software. Trained individuals on software in corporate environment and at the Community College. Specialized in the development and layout of marketing publications, long documentation and technical line art, experienced in all varieties of publication production. Brokered printing and advertising sales. Was active participant in local chamber of commerce, leads groups, Society for Technical Communication, Chicago Women in Publishing and various software user groups.

Generated leads and new accounts for paging and wireless messaging services in 4 county area by cold-calling and networking, maintained customer service for 50+ accounts, managed territory and increased revenues. I handled the largest account in Northern Michigan - Munson Medical Center having 2500+ units with Arch Wireless.

Worked with a team of consultants in the training retail division of Sears headquarters in Itasca writing and producing training manuals for various procedures of the retail employees.

Coordinated the production of all advertising and marketing for the franchise owners. Worked on ad scripts for Paul Harvey, the annual report, internal newsletters, franchise training materials, radio ads corporate identity, brochures for all franchise divisions (carpet cleaning, lawn care, house cleaning etc.). Worked closely with internal departments, printers, writers, graphic designers, typesetters, fulfillment and shipping providers, voice talents, all vendors needed for production of marketing materials.