Director Of Marketing
Virginia Beach, Va
As one of the 5 person leadership team, I was responsible for the complete development of all marketing initiatives at StratusLIVE including creative dircetion, brand development, web development, web design, awareness, search engine optimization, email marketing, traditional marketing, digital media development and delivery, customer experience, lead generation, and sales support through the development and execution of the marketing plan, business development and corporate communications. Developed and implemented extensive analytics programs, KPIs, and data-driven programs. Other activities included collaboration on HR, business analysis, product development, user experience (UX), private equity & investor relations, board communications, corporate communications, Microsoft partnership program, strategic partnerships, and CRM empowered sales enablement.