Grace Chen Email and Phone Number
As a Marketing Management graduate with a solid foundation in digital marketing, I’ve grown from a Digital Marketing Specialist into a versatile marketing professional with a keen eye on strategy and operations. My journey has given me a deep understanding of SEO, social media, and content marketing, which I now complement with expertise in paid media, partnerships, and broader digital marketing strategies.My goal is to craft cohesive, impactful strategies and campaigns that not only resonate with audiences but also deliver measurable results. I bring a unique blend of analytical thinking and creative problem-solving to every project, always looking for ways to connect the dots between data insights and brand storytelling.Committed to continuous learning and innovation, I strive to stay ahead of the curve in the ever-evolving marketing landscape. My aspiration is to lead and inspire within the marketing field, driving forward-thinking strategies that make a lasting impact.
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Marketing Operations ExecutiveXm Sep 2024 - PresentTaipei City, Taiwan -
Senior Digital Marketing SpecialistLado Management Consultants Nov 2021 - Mar 2024Taipei City, TaiwanMainly, I implemented the digital transformation strategy of the firm, including a new company website and social media platforms development, corporate identity system integration, and digital presence optimization. • Achieved a third-place website domain ranking within 3 months organically through Search Engine Optimization (SEO) implementation, with traffic doubling month-on-month since• Fully Responsible for social media marketing by creating English teaching content and… Show more Mainly, I implemented the digital transformation strategy of the firm, including a new company website and social media platforms development, corporate identity system integration, and digital presence optimization. • Achieved a third-place website domain ranking within 3 months organically through Search Engine Optimization (SEO) implementation, with traffic doubling month-on-month since• Fully Responsible for social media marketing by creating English teaching content and posts, increasing more than 2000 followers in 6 months• Increased 33% of prospective clients by conducting email and content marketing through blogs and company newsletters.• Successfully optimized the Corporate Identity System, including key visual integration, in-house materials and proposals re-design, and corporate value building• Explored new sales opportunities by building a new e-commerce site for individual online courses Show less -
Digital Strategy ConsultantLisc Boston Apr 2021 - Jun 2021Boston, Massachusetts, United StatesIn the LISC Digital Growth Accelerator program, I supported Black-Owned-Business through current digital presence analysis, competitive research, and new market opportunity exploration. Our digital consulting team has achieved several goals, such as• Identified current business challenges and conducted digital solutions for digital presence• Created new business concepts and offerings as new revenue streams in the market• Developed digital sales plan and tangible assets… Show more In the LISC Digital Growth Accelerator program, I supported Black-Owned-Business through current digital presence analysis, competitive research, and new market opportunity exploration. Our digital consulting team has achieved several goals, such as• Identified current business challenges and conducted digital solutions for digital presence• Created new business concepts and offerings as new revenue streams in the market• Developed digital sales plan and tangible assets for key products Show less -
Digital Marketing SpecialistK Laser Technology Co., Ltd. Nov 2020 - Feb 2021Hsinchu City, TaiwanAt K LASER, I analyzed the digital presence through several analytics tools and developed digital marketing strategies, including social media marketing, search engine marketing, and influencer marketing. I have accomplished several works with colleagues, such as• Optimized content on the website and social media, resulting in a 62% increase of Facebook page likes• Developed new objectives and marketing strategy for the company• Identified a new target audience for the… Show more At K LASER, I analyzed the digital presence through several analytics tools and developed digital marketing strategies, including social media marketing, search engine marketing, and influencer marketing. I have accomplished several works with colleagues, such as• Optimized content on the website and social media, resulting in a 62% increase of Facebook page likes• Developed new objectives and marketing strategy for the company• Identified a new target audience for the company and built a new image website for it• Coordinated with the professional basketball team and famous designers in Taiwan, gaining brand impression and brand awareness. Show less -
Social Media Marketing PlannerOgilvy Sep 2017 - Feb 2018Taipei City, TaiwanAt OgilvyOne, I maintained social media by posting and engaging with fans, analyzed data performance on social media every week, and made presentations for clients.Besides my main responsibilities, I also• completed the copywriting on Nescafe's social media (Taiwan), earning more than 300,000 reach and engagement numbers• joined the Volkswagen (Taiwan) promotional campaign by broadcasting Facebook Live, earning more than 10,000 organic reach
Grace Chen Education Details
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Marketing Management -
International Studies -
Advertising
Frequently Asked Questions about Grace Chen
What company does Grace Chen work for?
Grace Chen works for Xm
What is Grace Chen's role at the current company?
Grace Chen's current role is Marketing Operations Executive at XM.
What schools did Grace Chen attend?
Grace Chen attended Zicklin School Of Business, Kyung Hee University, National Chengchi University.
Who are Grace Chen's colleagues?
Grace Chen's colleagues are Shanuka Akalanka, Panayiotis Yiasoumis, Justin Duruemezuo, Lesego Skosana, Yaobo Hu, Mondli Innocent, Huseyn Fataliyev.
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1artiluxtech.com
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3coca-cola.com, tnsglobal.com, coca-cola.com
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Grace Chen
Taiwan -
Grace Chen
Account Director | Digital Marketing, Product Marketing, Lead Generation| Programmatic Advertising, SeoTaipei
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