With over 18 years of experience in marketing, I am passionate about delivering innovative and impactful solutions for customers in the healthcare and technology sectors. At Dexcom, I oversee the consumer marketing strategy, product marketing, and digital marketing for the leading provider of continuous glucose monitoring systems in the APAC Region. I collaborate with cross-functional teams and external partners to develop and execute integrated campaigns, optimize user experience, and drive customer acquisition and retention. Previously, I was the APAC Digital Lead for Sleep & Respiratory Care at Philips, where I led the digital transformation and e-commerce initiatives for the business unit. I have extensive skills and knowledge in consumer marketing, product marketing, digital marketing, e-commerce, and integrated marketing communications, and I am always eager to learn new trends and best practices in the industry. I value creativity, collaboration, and customer-centricity, and I strive to make a positive difference in people's lives through my work.