• Coordinate publicity and media relations for client authors and their national book launches• Secure media interviews for authors in both targeted local markets as well as on national broadcast platforms and channels

• Led Executive Communications through cultivation of thought leadership, ghost writing, and executive visibility strategies and programs• Served as strategic thought partner and advisor to executive leadership• Managed and coordinated five external agencies providing help with PR, marketing, localization, publishing, and content creation• Produced and wrote scripts for three successful podcast series • Strategic lead for a national book launch (#1 Amazon bestseller in the Christian Social Science category)• Led communications initiatives around cultural engagement topics such as race, gender, LGBTQ+, justice, the environment, and politics• Leader of brand strategy and member of senior strategic team. • Creative lead over video production. • Copywriter. • Led $100K community mural project. • Published in Dallas Morning News. • TEDx speaker.

• Led enterprise-wide communications during a season of rapid organizational growth (from 2,500 weekly attendance to 7,000 weekly attendance, from one location to four, from $4M annually to $10M annually)• Strategic communications lead for two successful capital growth campaigns (one for $12M and one for $8M)• Built crisis communications around COVID-19 issues regarding public gathering and mask mandates• Steered platform development of a mobile-first website, integration of CRM strategies and tools, and custom mobile and TV apps• Introduced a blog writing program build around SEO driven felt needs and compelling community topics to drive organic traffic and brand discovery generating over 150K views / year.• Senior Creative Director and lead Brand Strategist for all internal and external initiatives and messaging campaigns• Led reputation management programs and policies• Built and led a high-performing team of ten people and revamped objectives and operations to establish a modern communications function fit to support enterprise growth• Created and executed a marketing and communications strategy reflecting leading trends and an evolving cultural landscape• Managed strategic pipeline of communications initiatives with 6-month horizon

• Executive producer of live events reaching thousands of people weekly• Provided creative direction to both content and production teams to produce compelling and engaging live experiences• Experience designer of public spaces• Led artist development initiatives

• Developed and maintained retail and wholesale customer relationships• Oversaw bookkeeping and daily operations• Built a sustainable business from scratch to a profitable sale valuation

As Senior Pastor I preached and taught weekly; I oversaw all leadership development of staff and volunteers, and I provided pastoral care and counseling on a weekly basis.