Greg Smith Email and Phone Number
I am a Creative Director at Inner Armor, a B2B medical technology company that specializes in applied neuroscience and health education. I have over 35 years of work experience in the fields of marketing, communications, and sales. I am an expert in brand strategy, technical writing, and message development. I oversee the production of high-quality and engaging media that explain the brain, the autonomic nervous system, and the physiology of stress and resilience.In addition to my role at Inner Armor, I also hold leadership positions in two educational organizations. I am the Director of Program Operations at Our Lady of the Lake Church, where I manage the strategic planning and program oversight for a large church with a K-8 school. I am also the Director of Adult Education at LANE, where I created and launched a hybrid learning platform for adults and children during the pandemic lockdowns, now serving over 1,000 families. I am passionate about empowering and inspiring people through education and design, and I value collaboration, innovation, and diversity in my work. I am eager to join a team that shares my vision and mission, and that can benefit from my creative and operational skills and experience.
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Creative DirectorInner Armor Nov 2022 - PresentGrand Rapids Metropolitan AreaAs creative director for applied B2B neuroscience company, produce messaging, marketing, and educational materials including audio visual media explaining the brain, autonomic nervous system regulation, and physiology. -
Director Of ProgrammingOur Lady Of The Lake Church Jun 2020 - PresentHolland, Michigan, United StatesStrategic planning and program oversight for large church with k-8 school. Managed annual planning and budget cycle, department heads, communications, and relationships with key stakeholders.
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Director Of Adult EducationLane Jun 2020 - PresentHolland, Michigan, United StatesDuring pandemic lockdowns, created a hybrid learning platform for adults and children now serving 1,000 families. Concept development, branding, content creation, recruitment, creative direction.
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Lead Brand StrategistThe Image Shoppe Mar 2016 - Jun 2020Grand Rapids, Michigan, United StatesAs part of dynamic advertising agency, lead the team in developing strategies for brand definition, narrative, and management. Led mind-mapping and discovery workshops, wrote brand briefs, crafted the brand development manual for design and implementation teams. Clients included retail, B2B, nonprofits, and government entities. -
Chief Creative OfficerBlack Lake Studio & Press Nov 2009 - Mar 2016Holland, Michigan, United StatesCCO of 12 employee branding and content-creation agency. Led client acquisition, defined brand and narrative strategy, oversaw designers and spearheaded content creation for web, print, and self-publishing platforms. -
Vice President Of Marketing And Business DevelopmentThe Spectrum Group Aug 2007 - Nov 2009Oklahoma City, Oklahoma, United StatesBrand management, client prospecting, and proposal writing for architectural design firm creating entertainment venues. Created and managed digital and print marketing, industry trade shows. Created professional networks with clients, vendors, and design partners around USA and overseas.
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Senior Director Of Ministry ResourcesZondervan Publishers Oct 2005 - Aug 2007Grand Rapids, Michigan, United StatesCoordinated publishing, distribution, and sales of book and multimedia curriculum products for high-profile and very large churches, ministries, and nonprofit organizations across the USA. -
Director Of Sales And Business DevelopmentThe Spectrum Group Jun 2002 - Mar 2005Oklahoma City, Oklahoma, United StatesDeveloped branding and marketing assets for new architectural design firm creating entertainment venues across the USA. Represented firm at industry trade shows, prospected clients, and spearheaded sales process for engineers and principals of the firm.
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Strategic Account ExecutiveIkon Office Solutions Mar 2001 - Apr 2003Grandville, Michigan, United StatesNegotiated and managed deployment of digital content management and printing systems across large distributed networks in corporate environments. -
Management ConsultantSelf-Employed Sep 2000 - Mar 2001Holland, Michigan, United StatesConsulted with local community-service nonprofits and businesses on strategic planning, team-building, and project management.
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Senior PastorVictory Point Ministries Jun 1995 - Sep 2000Holland, Michigan, United StatesExecutive leader of large church with adjacent community-service programs. Managed large staff and network of volunteers. Set vision, developed annual work plans and budgets, supervised department heads. Led multimillion dollar capital campaign and construction on 20-acre campus.
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New Church DeveloperCrc Home Missions Jun 1990 - Jun 1995Camarillo, California, United StatesLed diverse team to start new ministries in Southern California. Performed demographic research and analysis, recruited and trained team members, located and negotiated for real estate, built programs, managed budgets and legal affairs.
Greg Smith Education Details
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Master Of Divinity - Mdiv -
Bachelor Of Arts - Ba
Frequently Asked Questions about Greg Smith
What company does Greg Smith work for?
Greg Smith works for Inner Armor
What is Greg Smith's role at the current company?
Greg Smith's current role is Creative Director @ Inner Armor | B2B Medical Technology Brand Development.
What schools did Greg Smith attend?
Greg Smith attended Calvin University, University Of Colorado Boulder.
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Greg Smith
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Greg Smith
Austin, Texas Metropolitan Area -
Greg Smith
Strategic Leader With International Capital Markets Experience. Extensive Capital Formation Experience Both Private/Public Markets. Over 25 Years In Various Finance Roles, Seven As Cfo. Successful Ipo Experience.Houston, Tx5scriberule.com, aggienetwork.com, bpzenergy.com, petrotal-corp.com, petrotalllc.com
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