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Digital marketing, account management and business development professional passionate about digital media, with 15+ years of experience in marketing strategy, brand marketing, team management, account direction, customer success, mobile messaging, and creative pitch development.
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Senior Customer Success ManagerAttentive Jan 2022 - PresentLos Angeles, California, United States -
Customer Success ManagerUpland Software Apr 2019 - Dec 2021Los Angeles, California, United States- Manage relationships with high profile and multinational retail, restaurant, and progressive non-profit customers to implement and operate their mobile marketing and communications programs across SaaS platforms. - Partner with all customers to create a strategic shared success plan for mobile. - Demonstrate and confirm measurable business value to client teams and their organizations. - Complete on-time renewal contracts, and add expansion deals to existing contracts. -… Show more - Manage relationships with high profile and multinational retail, restaurant, and progressive non-profit customers to implement and operate their mobile marketing and communications programs across SaaS platforms. - Partner with all customers to create a strategic shared success plan for mobile. - Demonstrate and confirm measurable business value to client teams and their organizations. - Complete on-time renewal contracts, and add expansion deals to existing contracts. - Travel for on-site meetings and quarterly reviews with customers to highlight successes and additional opportunities. - Expanded company’s existing business with well known multinational retail organization to add additional retail brands Show less -
Managing PartnerLet'S Build Jul 2014 - Apr 2019Los Angeles, California, United States- Lead account management for all agency client relationships with top-tier brands, including HBO, Equinox, Dermalogica, Virgin Hyperloop One, McKittrick Hotel, Jeremy Scott, Rolling Stone, and more. - Manage business operations and all agency accounting, including project budgets, invoicing, timesheets, payroll and expense tracking.- Oversee all contract, budget and timeline negotiations with clients, partners and contractors for all agency needs.- Develop creative concepts with… Show more - Lead account management for all agency client relationships with top-tier brands, including HBO, Equinox, Dermalogica, Virgin Hyperloop One, McKittrick Hotel, Jeremy Scott, Rolling Stone, and more. - Manage business operations and all agency accounting, including project budgets, invoicing, timesheets, payroll and expense tracking.- Oversee all contract, budget and timeline negotiations with clients, partners and contractors for all agency needs.- Develop creative concepts with agency team and partners to pitch to current and prospective clients.- Project manage individual web projects from start to finish with full team of web developers and designers.- Manage full team of developers and designers, both onsite and remote.- Provide strategic guidance and act as lead web producer for UX / UI design and content management for redesign and CMS projects.- Manage company office location operations.- Organize and produce company-sponsored events and coordinate conference attendance.- Oversaw design and development of HBO's Emmys FYC digital campaign from 2015-2017. Show less
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Account Director, DigitalRf|Binder Jun 2012 - Sep 2014New York, New York, United States- Managed the agency's digital team under the Chief Digital Officer for all agency clients, including Dunkin' Donuts, Johnson & Johnson, Cargill, McGraw-Hill, Talenti Gelato, Wines of Germany, Hershey, CVS Caremark, La Brea Bakery, Wines of Germany, Wines of Vinho Verde.- Developed integrated digital and social media strategies for agency clients and provided counsel across accounts.- Oversaw organic and paid content strategy and implementation on social accounts.- Cultivated… Show more - Managed the agency's digital team under the Chief Digital Officer for all agency clients, including Dunkin' Donuts, Johnson & Johnson, Cargill, McGraw-Hill, Talenti Gelato, Wines of Germany, Hershey, CVS Caremark, La Brea Bakery, Wines of Germany, Wines of Vinho Verde.- Developed integrated digital and social media strategies for agency clients and provided counsel across accounts.- Oversaw organic and paid content strategy and implementation on social accounts.- Cultivated relationships with vendors and other agency partners for client initiatives.- Created and presented social and digital capabilities and solutions for new business opportunities. - Led integrated fan acquisition campaigns for the Truvia brand across all channels.- Project managed full website redesigns for corporate clients, including Loews Corporation and Talenti Gelato. Show less -
Senior Account Manager, DigitalRf|Binder Nov 2011 - Jun 2012New York, New York, United States- Managed social media communities for agency clients spanning CPG, beverage, financial and education industries.- Collaborated with traditional PR account teams to integrate social media strategies for client initiatives. - Launched local market Facebook content strategy for Dunkin' Donuts.- Oversaw team of digital associates. -
Global Marketing CoordinatorRemy Cointreau Usa Mar 2011 - Nov 2011New York, New York, United States- Managed Mount Gay Rum and Sailing Spoken Here social media channels and online promotions.- Coordinated VICE Media sponsorship for Mount Gay Rum in the New York City market.- Project led redesign of Mount Gay Rum website. -
Brand Marketing CoordinatorNbcuniversal, Inc. Mar 2010 - Mar 2011New York, New York, United States- Managed social media channels and online promotions for the iVillage brand.- Planned and produced brand sponsorships at consumer and trade events across the US.- Oversaw development of brand premiums and packaged corporate gifts. -
Online Marketing CoordinatorViacom Jan 2010 - Mar 2010New York, New York, United States- Managed online and social media content and promotions for RuPaul's Drag Race Season 2 and other network series for Logo TV.- Executed blog and fan site outreach programs to promote network shows and talent. -
Promotions & Production CoordinatorFlying Bear Media, Inc. Jul 2007 - Sep 2009San Francisco, California, United States
Greg Willis Skills
Greg Willis Education Details
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Radio And Television
Frequently Asked Questions about Greg Willis
What company does Greg Willis work for?
Greg Willis works for Attentive
What is Greg Willis's role at the current company?
Greg Willis's current role is Senior Client Strategy Manager at Attentive.
What is Greg Willis's email address?
Greg Willis's email address is gw****@****are.com
What is Greg Willis's direct phone number?
Greg Willis's direct phone number is +192568*****
What schools did Greg Willis attend?
Greg Willis attended San Francisco State University.
What are some of Greg Willis's interests?
Greg Willis has interest in Brand Marketing, Digital Strategy, Animal Rights, Cooking, Event Production, Electronic Music, Education, Environment, Digital Marketing, Science And Technology.
What skills is Greg Willis known for?
Greg Willis has skills like Social Media Marketing, Digital Media, Digital Marketing, Social Media, Facebook, Digital Strategy, Email Marketing, Marketing, Integrated Marketing, Blogging, Online Marketing, Social Networking.
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