Contact me at 760.637.1902 or talk2gregj@gmail.comMARKETING, SALES & CUSTOMER EXPERIENCEPassionate, resourceful, strategic and customer-focused marketing executive with extensive experience across all key disciplines. Through my exposure to multiple industries and various-sized companies (start-up to Fortune 100), I bring a broad range of expertise, new and creative thinking, and a focus on driving the bottom line. I believe that understanding the customers and their needs is the foundation of a successful business.CONSUMER PACKAGED GOODS, FINANCIAL SERVICES, INSURANCE, CONSTRUCTION, BEAUTY PRODUCTSI have experience in multiple industries. I believe this makes me uniquely qualified to bring best practices from an external benchmark and provide broad thinking to challenges, resulting in creative solutions. If you want new thinking, you need new ideas from outside your industry. Companies I’ve worked for include Kraft, ConAgra Foods (Hunt-Wesson), A.C. Nielsen, Travelers, Bechtel and Lend Lease. I have experience in B2C, D2C and B2B companies.LEADERSHIP STYLEMy leadership style encourages collaboration, employee development and aligns resources with the company’s strategic and tactical business direction. I bring exceptional leadership through enrolling others in a common vision, connecting the dots and helping my team learn through development opportunities. Decisions should be based on profitable business growth supported by key analysis, not just creative executions. I focus on the customer, the bottom-line impact and the long-term opportunities for the company.Specialties: • STRATEGIC PLANNING• BRANDING/POSITIONING/VALUE PROPOSITION• ANALYSIS/METRICS• TARGETING/SEGMENTATION• CROSS-FUNCTIONAL TEAM LEADERSHIP• FINANCIAL ACUMEN/ P&L RESPONSIBILITY• MARKETING RESEARCH • NEW PRODUCT DEVELOPMENT/INTRODUCTION • CUSTOMER EXPERIENCE/VOICE OF THE CUSTOMER• DIGITAL/SOCIAL/TRADITIONAL MEDIA• B2C/D2C/B2B
Listed skills include Cross Functional Team Leadership, Strategic Planning, Marketing Research, Business Acumen, and 4 others.
