I have 30 years of experience in building brands. I am fortunate to help a talented team at COHO Creative; an independent brand strategy, innovation, and design company—that shapes brands.I have deep experience in creating and executing brand-centric strategy and innovation; from positioning to new product development, to package design, consumer research, to successful commercialization. I have leveraged my extensive CPG and retail background to deliver impactful and effective solutions for brands such as 3M, Cardinal Health, Tide, Febreze, Scotch-Brite, Post-It, Crest, Iams, up&up, Tyson, Philips, Tostitos, Huggies, Zep, and Boston Beer. My passion is to help shape stronger and meaningful brand relationships that make a real difference and deliver real results.
Listed skills include Brand Architecture, Concept Development, Customer Insight, Brand Development, and 41 others.