Responsible of the franchising operations for over 90 Ford & Lincoln dealerships including: Dealer Sales & Service Agreement | Sales, Merger & Acquisition | Dealership Facility Image | Succession & Performance Programs | Market Study Process | Financial Risk Management.

Achieve Ford provincial vehicle sales & shares objectives while responsible of the Quebec Ford Dealer Advertising Association (QFDA) & Corporate Sponsorphip Opportunities. Go to Market Strategies | Media Plan & Budget of $30+ millions | Tier II & III Traditional & Digital Advertising.

Responsible of the Quebec Market Sales Operations (Retail & Wholesale) including:Team of Dealer Sales Managers | Provincial & Dealer Business Planning Process | Provincial & Dealer Objectives Setting | Accountable for Retail Sales & Wholesale Results | Customer Satisfaction Index (CSI) | Dealer Motivational Programs | Employee Training.

Assist the Regional Marketing Manager to achieve Ford provincial vehicle sales & shares objectives. General responsibilities:Identify market opportunities | Develop Retail Advertising strategies | Market & C&I competitive analysis | Coordination QFDA meetings | Review Advertising Material for compliance | Sales Contests Management.

Assist the Market Representation Manager with franchising operations of over 115 Ford & Lincoln Dealerships for Quebec & Maritimes. General responsibilities: Dealer Sales & Service Agreement Execution | Complete Dealer Nomination & Termination files for Management approval | Support role during Dealership Facility Modernization phase | Coordinate Succession & Performance Programs | Coordinate Market Study process | Financial Risk Management Analysis.

Achieve territory retail sales, shares, CSI objectives while maximizing dealer profit opportunities. General responsibilities:Oversee sales operations of 14 Ford dealerships | Wholesale production to dealers | Review Customer Satisfaction Index (CSI) | Review dealer performances; sales, shares, profit | Review dealer promotion & advertising plans | Training.

Assist the Regional Sales Manager to achieve vehicle retail sales & shares & CSI objectives while maximizing profit. General Responsibilities: Schedule vehicle orders for production | Coordinate wholesale process | Assist Dealer Business Planning Process | Manage monthly objective setting | Assist with production allocation break down by sales territory | Assist with various market analysis | Coordinate recurrent meetings with management, employees and dealers.

Achieve territory retail sales, shares, CSI objectives while maximizing dealer profit opportunities. General responsibilities:Oversee sales operations of 28 Ford dealerships (small volume dealers) | Wholesale production to dealers | Review Customer Satisfaction Index (CSI) | Review dealer performances; sales, shares, profit | Review dealer promotion & advertising plans | Training.

• Prepare and analyze various monthly sales reports for the Quebec and Canadian automotive markets;• Assist Quebec dealerships in resolving routine operational sales problems with the Canadian and American head offices; • Prepare territory sales meetings for Ford/Lincoln dealerships in Quebec;• Coordinate vehicles taken back by the manufacturer when a dealer closure/termination occurs;• Ensure quality service is given at all times to Ford/Lincoln dealerships.

• Supervise credit and wholesale operations for more than 125 automotive dealerships (private labels: Kia, Subaru, Volvo, Jaguar, Mazda, Hyundai, Suzuki & Land Rover) of Ontario, Quebec and Maritimes (loans totaling over 575$ million CAN);• Ensure portfolio quality and profitability through the management and monitoring of credit files and reports;• Evaluate the credit risk associated with the actual and future financial exposures of the company and present recommendation to the management;• Negotiate the terms and conditions of the proposed financing with the borrowers;• Represent the Company for legal matters;• Control of operations: ensure quality of dealer credit files prepared by six analysts, ensure adherence to policies and procedures;• Maintain dealer relations in critical situations;• Responsible for dealer satisfaction index;• Supervise departmental employees and complete performance reviews. Ensure the continuity of efficient operations by attracting, retaining, motivating and developing employees;• Responsible for internal audit rating.

• Oversee credit and wholesale operations of all dealers within Quebec, Ontario and the Maritimes (private labels: Kia, Subaru, Volvo, Jaguar, Mazda, Hyundai & Suzuki);• Analyze dealer financial statements, operating reports, trend and review records in order to determine credit worthiness of operations;• Review and recommend wholesale credit lines and program parameters for each dealer;• Complete working capital audits and bank reconciliations for new wholesale dealers;• Periodically audit dealerships' inventory in accordance with wholesale parameters of Primus / Ford Credit;• Responsible for the administration of all loans, including mortgages, working capital and equipment loans;• Execute corrective actions if wholesale parameters are breached;• Promote Primus / Ford Credit's financial plans and procedures to franchised dealerships of all makes.

• Receive calls from customers and resolve problems promptly (late payments, contract extensions, repossess vehicles, lease transfer);• Collect delinquent accounts within the Canadian market;• Transfer vehicle ownerships in each Canadian province;• Apply Primus / Ford Credit's prescribed corrective actions in a breach of contract situation – retail and lease contracts;• Write legal documents and supervise repossess operations with the legal departments.