- Assisted in the execution of integrated communications strategies supporting the launch and growth of globally renowned music artists- Drafted concise yet informative press releases, pitches, and media alerts- Built and proactively updated media and influencer lists as employment across editorial continued to evolve- Owned monitoring and reporting, creating client-facing coverage reports, clippings, and competitive analysis to showcase results and inform future strategies- Organized the team’s schedule, coordinating, setting agendas, and providing recaps for client calls and internal meetings- Researched and identified influencers to create consideration sets relevant to specific campaigns- Supported event planning and execution, gifting, and sample tracking

- Drafted press materials to support clients' new artist and album announcements - Conducted outreach to local media and planned press release distribution to secure buzz for clients’ upcoming initiatives- Built media, influencer, and tastemaker lists for event invites and gifting consideration- Scheduled and organized influencer and press guest lists for shows- Owned monitoring and client reporting- Supported the team across several different recording labels and companies, successfully balancing workload for multiple clients and proactively managing up to ensure all deadlines and expectations were met