Hannah Bower Email & Phone Number

Decatur, Ga, Us

• Writer and content marketer, primarily for B2B technology companies• Content creation across a wide variety of formats• Content marketing strategy development and execution

• Responsible for domestic and international public relations strategy and execution during recent shift in vertical focus and corporate rebranding• Maintained and developed relationships with key media and analysts; secured and facilitated media and analyst interviews and maintained rapport between briefings• Supported domestic and international sales efforts through execution of corporate marketing strategy, both internally and through coordination of multiple consultancies for public… Show more • Responsible for domestic and international public relations strategy and execution during recent shift in vertical focus and corporate rebranding• Maintained and developed relationships with key media and analysts; secured and facilitated media and analyst interviews and maintained rapport between briefings• Supported domestic and international sales efforts through execution of corporate marketing strategy, both internally and through coordination of multiple consultancies for public relations, investor relations, search engine optimization and lead generation • Handled all corporate writing, including press releases, case studies, white papers, website copy, newsletters, email campaigns, market strategy documentation, presentation and speaking material, bylined articles, advertising and promotional/sales collateral• Assisted in investor relations strategy execution via quarterly earnings releases and conference call scripts, media outreach and development of annual report• Managed the creation of the Firstwave User Group and assisted in content development and execution of monthly web cast meetings• Assisted in overall production of Firstwave User Conference 2004, including logistical planning, website and email promotion, registration procedures, conference collateral creation, session planning and presentation development• Responsible for website content development in recent website redesign; worked as integral part of website redesign team from concept to completion• Responsible for executive visibility program, including identifying, qualifying, pitching and securing speaking opportunities for Firstwave executives• Developed and executed corporate conference and tradeshow strategy• Liaised with customers to acquire customer feedback during development of Firstwave User Conference and User Group, customer case studies and press interviews Show less

• Responsible for development and execution of marketing plan, including public relations, new business development, client maintenance, advertising and internal communications• Developed strategic teaming and partnering relationships with clients, resulting in large-scale municipal, state, federal and commercial projects• Facilitated biweekly marketing meetings with upper management to account for organizational marketing strategy• Responsible for initial design, writing, editing… Show more • Responsible for development and execution of marketing plan, including public relations, new business development, client maintenance, advertising and internal communications• Developed strategic teaming and partnering relationships with clients, resulting in large-scale municipal, state, federal and commercial projects• Facilitated biweekly marketing meetings with upper management to account for organizational marketing strategy• Responsible for initial design, writing, editing and publishing of external and internal marketing collateral, such as quarterly corporate newsletter, brochures, slick sheets and targeted email campaigns• Represented Willmer Engineering Inc. at various local events such as association, municipal and project-related meetings, as well as regional conferences• Responsible for corporate re-branding effort including development of new logo, business collateral, marketing collateral and website• Developed and executed client and new business presentations• Developed and maintained local event/conference calendar• Maintained client contact database Show less

• Responsible for all account planning, PR plan development, strategy, media relations, conference and tradeshow initiatives, analyst relations for wireless and wireline clients, including: NetSpeak Corporation, Sirific Wireless, OnMobile Systems and Corrigent Systems• Developed PR proposals, plans, budgets and strategy for additional clients, including: iGillott Research and Hatteras Networks• Developed, executed launch strategy for two wireless start-ups, OnMobile Systems and Sirific… Show more • Responsible for all account planning, PR plan development, strategy, media relations, conference and tradeshow initiatives, analyst relations for wireless and wireline clients, including: NetSpeak Corporation, Sirific Wireless, OnMobile Systems and Corrigent Systems• Developed PR proposals, plans, budgets and strategy for additional clients, including: iGillott Research and Hatteras Networks• Developed, executed launch strategy for two wireless start-ups, OnMobile Systems and Sirific Wireless• Responsible for writing, editing and managing approval processes for press kit materials, press releases (partner and customer), white papers, marketing collateral, media/analyst presentations, speaker presentations, speaker and media/analyst pitches• Managed client budgets and projections• Planned, secured appointments and conducted press and analyst tour for OnMobile Systems; planned and secured appointments for Sirific Wireless press and analyst tour• Monitored daily coverage of clients, provided strategic feedback relevant to corporate positioning• Responsible for development of corporate key messages/competitive differentiators • Managed agency-wide initiative for creating/updating master conference and tradeshow calendar• Researched, qualified, contacted and established rapport with new business prospects• Managed agency-wide local visibility initiatives Show less

• Responsible for day-to-day execution of media relations and visibility programs for clients, including: CompTIA, Iridian Technologies, Hughes Network Systems, USBid.com, Earthlink, Sequoia Software, Support Technologies and Onside Inc.• Maintained all clip reports and editorial calendars• Monitored daily coverage of clients and provided analysis• Developed competitive landscape reports and matrices• Created executive and general visibility calendars for… Show more • Responsible for day-to-day execution of media relations and visibility programs for clients, including: CompTIA, Iridian Technologies, Hughes Network Systems, USBid.com, Earthlink, Sequoia Software, Support Technologies and Onside Inc.• Maintained all clip reports and editorial calendars• Monitored daily coverage of clients and provided analysis• Developed competitive landscape reports and matrices• Created executive and general visibility calendars for clients• Responsible for creating invoice and projection memos• Directly involved in developing public relations plans for new business and existing clients• Proactively participated in lead-generation by researching new business prospects• Coordinated "Let's Do Lunch" program• Assisted in development of conference and tradeshow database• Responsible for writing and editing press materials Show less