Meredith Haynes Email & Phone Number

Mckinney, Texas, United States

Plays a key management role in the Communications and Marketing team, with the mission of implementing the City Strategic Communications and Marketing plan through digital communications strategies. Manages the development of relevant, integrated and cost effective cross media digital marketing campaigns to deliver creative excellence against campaign goals.Directly supervises department Web Specialist and web vendors.Crafts compelling content, optimizes digital assets… Show more Plays a key management role in the Communications and Marketing team, with the mission of implementing the City Strategic Communications and Marketing plan through digital communications strategies. Manages the development of relevant, integrated and cost effective cross media digital marketing campaigns to deliver creative excellence against campaign goals.Directly supervises department Web Specialist and web vendors.Crafts compelling content, optimizes digital assets for maximum impact, and analyzes performance metrics to refine strategies and drive continuous improvement.Collaborates cross-functionally with internal teams to ensure consistency in messaging and brand representation across all digital touchpoints. Promotes programs and initiatives to engage employees and community members.Speaking Opportunities:• 2024 Government Social Media Conference: Bringing the Pop into Government Culture• 2024 Social Media Strategies Summit: Organizational Buy-In & Support: Building a Culture of Social Media Advocacy• 2024 TAMIO Conference: Bringing the Pop into Government Culture• 2023 TAMIO Conference: How to Win Followers & Influence People Show less

Mckinney, Texas, United States

Speaking Opportunities:• 2022 Government Social Media Conference: Conquering Instagram to Tell Your Brand's Story• 2022 TAMIO Conference: Beyond Facebook – How to Create Quick and Effective Vertical Videos for Instagram and TikTok• 2022 National Information Officers Association Webinar: Conquering Instagram to Tell Your Brand's Story

TwinTalkBlog.com

• Responsible for the planning, organizing and quality control of the regulatory state reporting requirements; manages incentive programs to alleviate company costs and prevent state fines• Project leader/trainer of the underwriting team for policy coverage and statistical reporting to ensure accuracy and timeliness • Responsible for system administration of new development/maintenance for policy and statistical reporting• Daily management of assigned contractor… Show more • Responsible for the planning, organizing and quality control of the regulatory state reporting requirements; manages incentive programs to alleviate company costs and prevent state fines• Project leader/trainer of the underwriting team for policy coverage and statistical reporting to ensure accuracy and timeliness • Responsible for system administration of new development/maintenance for policy and statistical reporting• Daily management of assigned contractor accounts• Liaison with outside vendors and technical divisions to maintain the integrity of ACIG data; researches new development and reports recommendations to supervisor Show less

• Produced internal/external marketing pieces; distributed to full membership and/or community• Managed website • Communication committee co-chair and member of steering committee for $28 million capital campaign • Identified and communicated needs relating to the capital campaign• Assured appropriate and timely information was disseminated to members and the larger community• Created and maintained annual communication budget based off of comprehensive marketing strategy… Show more • Produced internal/external marketing pieces; distributed to full membership and/or community• Managed website • Communication committee co-chair and member of steering committee for $28 million capital campaign • Identified and communicated needs relating to the capital campaign• Assured appropriate and timely information was disseminated to members and the larger community• Created and maintained annual communication budget based off of comprehensive marketing strategy plan; Responsible for Annual Report • Met with all media partners to implement marketing strategy plan Show less

• Editor of internal marketing/sales newsletter• Produced the monthly direct mailer campaign for potential clients of the national sales team• Consulted field to understand marketing needs; coordinated these needs with marketing team (included writing copy and designing marketing collateral)• Managed distribution of marketing collateral throughout the country• Attended national trade shows and coordinated company’s large booth

Ba, Communication, Marketing

Activities and Societies: Phi Beta Kappa, Mortor Board, Honors Program, Delta Gamma Magna Cum Laude

Master Of Arts - Ma, Strategic Communication & Digital Strategy

Education record