Heather E. Email & Phone Number

Irvine, Ca

• Managed Smarthome’s Amazon accounts• Analyzed profitability of marketing strategy and marketplace accounts with main focus on Smarthome’s Amazon accounts • Supervised the Amazon account team of 8 employees• Analyzed overall revenue as well as on an individual product scale• Positioned and promoted key products strategically based on past performance and target customers to maximize revenue • Implemented updates and changes to business processes, marketing strategy, and product selection associated with the Amazon account• Motivated and assisted each member of the Amazon team to improve individual efficiency and understanding of the importance of their particular role in the Amazon account

Aliso Viejo, Ca

• Built customized marketing planners specific to each B2B client• Analyzed customer data to develop strategic marketing plans for each individual marketing campaign• Created individual marketing campaigns specific to client’s goals• Determined which segment of client’s customers to target based on market research and relevant data supplied by client’s customer database• Developed a marketing campaign budget for each client

Irvine, Ca

• Managed all 7 online marketplace accounts • Collected sales data, analyzed and interpreted results to improve sales • Worked with the Pricing Manager to improve ROI • Organized and executed social media campaigns resulting in increased sales• Responsible for managing social media accounts and advertisements on Facebook, Twitter, WordPress, and Pinterest• Created and Implemented weekly marketing/promotional plans• Reported revenue for all marketplace accounts and social media accounts to Marketing VP weekly• Analyzed profitability of new products • Evaluated account level information to determine which marketplaces are successful • Created, built, and maintained the INSTEON brand account for Home Depot and Amazon UK• Revived the Smarthome Amazon UK account while bringing the seller rating up 22% within 6 months• Created and managed Smarthome’s Amazon Canada account• Edited all marketing emails• Trained and managed three marketing interns

Irvine, Ca

• Launched new products onto Amazon and Sears marketplaces• Assisted in product pricing while adhering to MAP price• Marketed using Social Media sites: Facebook, Twitter, Wordpress and Squidoo• Created customer surveys• Assisted with Catalog production and editing

Medical Receptionist, August 2003 – March 2013• Greeted and checked in patients using the HealthConnect system• Created accounts as necessary for new and out of region patients• Scheduled appointments for patients in all departmentsPayroll Manager, September 2010 – March 2013• Managed and monitored employee timecards for the Mission Viejo Medical Office staff• Compiled attendance review information on each employee for the Department Administrator • Assisted the Department Administrator in performing employee attendance review meetingsPanel Access Manager, September 2010 – March 2013• Utilized the MD Calendar and Master Scheduling systems to improve provider efficiency • Member of core efficiency team: Monitor and improve individual Physician efficiency for all Kaiser Permanente facilities in the Orange County regionProject Leader, August 2012 – November 2012• Coordinated the Box of Love food drive volunteer project that benefited 700 families in the Los Angeles County area• Organized delivery and pick up of boxes within Orange County area• Guided volunteers with necessary information and tools to complete project correctly and efficiently

Customer Service: Answered customer telephone calls and assigned new customers to their personal Loan OfficerHandled customer service issues and complaintsAided with the Funding and Loan Processing departmentsGreeted walk-ins and helped define their loan requirements

Bachelor Of Science, Business Administration; Marketing

Activities and Societies: Member of American Marketing Association (2008-2010)

Bachelor Of Science (B.S.), Business Administration And Marketing