Heather Parrish Email & Phone Number

Gainesville, Fl, Us

Gainesville, Florida, United States

- Lead a team of 10 assistants alongside 2 co-directors through meetings, workshops and professional development- Coordinate staff socials, professional development workshops and newsletters- Plan and direct the coordination of the magazines launch party

Gainesville, Florida, United States

- Plan and host staff professional development workshops (PDWs) with industry mentors and internal networking opportunities- Generate press about Strike Magazine within the community and at events- Plan internal socials and networking events, as well as external events, such as issue launch parties

Marketing and Publicity Intern at G.P. Putnam Son's

- Lead tours for prospective students at the University of Florida interested in the College of Journalism and Communications - Promote the high standards of excellence within the college - Attend and assist in the production of networking events, such as Internship Panels and Socials for members

- Managed two clients' social media pages by creating engaging and relevant content for various platforms- Tracked and analyzed social media performance using analytics tools such as Agorapulse and Meta- Sought professional development opportunities to enhance skills in social media marketing

- Contributed to the creative process through original ideas and inspiration- Created graphics using Adobe and other digital design platforms- Promote the standards of the Panhellenic Council

West Palm Beach, Florida, United States

- Taught daily swim instruction to students varying in ages and skill levels- Taught five-program components for personal safety, water orientation and stroke development, water sports and games, rescue and personal growth

West Palm Beach, Florida, United States

- Learned and maintained proficiency in first responder skills such as First Aid and CPR to offer individuals in distress optimal support- Monitored safety of guests in and around water park

- Represented Dillard’s across the University of Florida to increase awareness and sales- Collaborated with co-ambassador to plan and execute activations online and on campus- Activations: On-campus Announcing; High-Tea Scentsational; Kendra Scott - Shop For Good

- Curate target lists for a range of beauty, lifestyle and wellness brands such as Aldo, Hoka and Simple Human- Monitor brand coverage through digital reporting measures such as clippings

Gainesville, Florida, United States

- Strategically planned, implemented and monitored client's social media content and campaigns using complex editorial calendar- Developed marketing content such as promotional materials and advertisements for social media- Created merchandise designs using graphic design platforms for marketing

- Contributed to the creative process through original ideas and inspiration- Exercised and demonstrated use and mastery of elements of design to meet goals- Presented concepts, copy and art during internal and client reviews

Gainesville, Florida, United States

- Worked with Directors from External, Creative and Editorial teams to coordinate plans for production and photoshoots- Lead team of six assistants alongside co-director- Spearheaded innovative approaches to resource allocation and strategic planning- Oversaw inventory levels to ensure organization during photoshoots

Gainesville, Florida, United States

- Communicated with all staff members about what pieces are needed for photoshoots- Kept track of pieces used through spreadsheets- Coordinated the pickup, sanitation and delivery of pieces back to staff members in a timely manner

- Created and deployed social media content and engaged with target audiences- Managed digital projects from initial concept through final implementation and live monitoring

Gainesville, Florida, United States

Bachelor Of Science - Bs, Public Relations/Image Management

Activities and Societies: Journalism and Communications Ambassadors - Ambassador; Strike Magazine - Public Relations Assistant, Bookings.

Education record

Activities and Societies: Varsity Cheerleading, Student Government Association, Dance Marathon, DECA, National Honor Society, ASL Honor.