Heidi Lewis Email & Phone Number

Washington, District Of Columbia, United States

Washington Dc-Baltimore Area

• Manage freelance business. Securing clients, proposing and managing scope of work, providing hands-on and high-touch client support, and creating contracts to provide a range of advisory support -- from media relations to copywriting, brand-building to event curation -- to support client communications objectives. Projects include: • Drew on book publishing and parent-policy expertise to develop media strategy and book tour events for "Parent Nation," written by Dr. Dana Suskind, Professor of Surgery and Pediatrics at University of Chicago (Dutton Books, Penguin Random House Publishers), which led to increased book sales and a debut on the New York Times bestseller list• Utilized writing skills to create quick-turnaround media alerts to drive local media coverage of action events for a grassroots organization of suburban women, powering voter turnout and greater school board meeting participation in Ohio and Virginia• Provided brand-building support, content editing, and speechwriting support for Executive Director of Every Page Foundation during a rebrand, issuing grantee communications and advising on communications’ strategy, leading to increased visibility for the organization• Offered strategic media relations to a theater director and translator to make the most of a media moment, resulting in increased theatrical support for her translations and a book deal of her work• Provide advocacy communications for paid family and medical leave, universal pre-K, and affordable child care to drive policy change through storytelling, organizing moms, and media opportunities. Secured a national media opportunity to draw attention to pandemic-era child care crisis, resulting in speaking opportunities and other media attention

Washington, Dc

• Built new line of event programming that supported diversity and equity initiatives in the corporate space, by curating a roster of dynamic author/speakers and developing relationships with businesses nationwide• Worked with government agencies to provide skill-building and employee development programs from leading authors in the self-development field • Provided speechwriting support to authors, tailoring talks to individual audiences• Negotiated speaker fees and large book orders to support author events, facilitating fulfillment for businesses and organizations• More than doubled the store’s business-to-business revenue in the span of two years• Secured a feature in the Washingtonian to highlight the corporate event program’s success• Promoted to Communications Director in Nov. 2020 to manage press credentialing and media coverage of virtual events with high-profile authors like Elizabeth Warren, Stacey Abrams, and Hillary Rodham Clinton and to provide internal, corporate communications support -- creating an employee newsletter to connect 3 branch stores and 100+ staff, wrote and issued bi-weekly

New York, Ny

• Launched celebrity book campaigns with high-profile talent, maximizing strong relationships with TV, radio, print, and online outlets to secure top national, regional, and local earned media coverage• Coordinated the rollout of highly-anticipated author releases, managing the delivery of time-sensitive information to the press• Wrote press releases, pitch letters, talking points, and briefing documents for press and stakeholders across agencies to distill book information and campaign strategy• Organized multi-city book tours and travel for author events across the country, leaning on local and regional media coverage to drive bookstore attendance• Prepared weekly publicity coverage documents to communicate media coverage, tracking media hits through close monitoring and communication • Acted as company spokesperson during new author meetings, delivering ideas and campaign objectives to secure new author talent • Read prospective author materials and advised across departments on salability of the project • Presented book campaign overviews during sales conferences, advising sales representatives and apprising inventory managers to prepare for major book releases • Made national media appearance (TV Land’s “Best Night In”) to promote holiday reads from HarperCollins• Supervised a publicist and associate publicist

New York, Ny

• Publicized science, religion, self-help, and serious non-fiction titles through earned media coverage• Developed multi-city book tours and engaged partner organizations to amplify event impact, sought unique venues for author events to curate intimate event experiences• Advised on author Op-Ed pieces and assisted with placement to drive media attention• Served on innovation task force to update media database to meet increased demands of publicist use across the company• Implemented weekly department meetings to share best practices and media contacts• Supervised an assistant

San Diego, Ca

• Devised publicity campaigns for dozens of nationally known New Age and bestselling self-help authors• Provided ghost writing support on book creation and publishing• Wrote byline articles in support of client objectives, placed in publications nationwide• Presented at self-publishing conferences on how to create and drive media strategy

New York, Ny

• Supported Senior Vice President, Executive Director of Publicity in daily activities• Managed and improved business procedures, such as collection of department travel and expense reports and the tracking of company bestsellers• Read author proposals and wrote summaries on prospective acquisitions

Bachelor'S Degree, English Language And Literature, General

Activities and Societies: The Tulane Hullabaloo | Student newspaper copy editor | Student tour guide

Began Bachelor'S Degree, English Language And Literature, General

Activities and Societies: Dean's List

Magazine And Book Publishing Certificate

Completed an intensive, six-week study of books and digital/magazine media via The Summer Publishing Institute (SPI)

Education record

Activities and Societies: National Honor Society, Latin Honor Society, Golden Galaxy Nominee (writing), literary magazine editor, soccer