Heidi Kruse Email & Phone Number

Reedsburg, Wi

Reedsburg, Wi

Reedsburg, Wi

Provided personal sales service to customers.Ordered specialty dresses for customers.Maintained items & customer status on the POS system. Updated front windows, as needed.Hired as Seasonal Help.

Brentwood Tn

As SOTL Training Dept merged into Athlete Nation, I continued the role of Customer Service for the SOTL Training web site selling video training by NFL Players on specific positions. I worked closely with the fulfillment company to produce the SOTL retail product. Additional duties were added to help Athlete Nation, such as: - Customer Service to coaches- Designed custom header images - Designed email campaigns- Executed the SwingFix.com (Golf Channel) weekly update

• Execute strategic marketing plan along side Chief Marketing Director• Develop and deploy email blasts to clientele databases and company’s database• Fabricate banner ads and landing pages promoting training product• Script and give creative direction on promotional videos• Attend special events, camps, and conferences • Create and update marketing pieces including signage and handouts for events• Manage recruitment and execution of hands on Marketing Research• Suggest enhancements and/or improvements for the site to generate more users • Handle all incoming customer service calls and emails, working closely with Development/Tech team on issues that can not be resolved within one email or phone call

Helped local firms and small businesses with their marketing initiatives. Planning. Designing. Executing.• Analyzed current marketing strategies and generated proposal options to fine tune their marketing efforts• Created appealing and effective marketing pieces• Developed progressive merchandise plans for clientele

Franklin, Tn

• Developed Relationships with Event Planners, Venues, Brides, and related Associations • Designed draping options for each event• Project Managed contracted jobs from design all the way to install/tear down• Helped plan and execute advertising initiatives for Bridal/trade Shows (including booth design)

• Concentrated on gaining new corporate relations• Maintained and generated new media relations• Implemented a new fundraising program• Oversaw details, promoted, and recruited volunteers for 4 main fundraising events (Gala Dinner, 5K Run, Cigar Dinner Cruise, Christmas event)• Achieved fundraising financial goals for all events• Maintained and built relationships with businesses to be corporate sponsors for events

• Created marketing plans for future products and brands for all markets (CBA, Mass Mkt, ABA, Ministries)• Developed brochures, catalogs, publication ads, trade book ads• Designed conference presentations (PowerPoint, speech outlines, luncheons)• Designed complete marketing kits for key titles• Generated copy for all marketing materials • Liaison with freelance copywriters, designers, and video editors

• Aided Director of Consumer Marketing with developing and implementing marketing programs and retail initiatives to generate sales (i.e. themed end-cap kits, samplers, window clings, banners, etc.)• Managed Marketing budget• Managed on-going Consumer Marketing programs (Interactive Display update, Quarterly Video Loop)

• Managed set up of sales program codes into system• Managed and executed Fax program (designed and distributed)• Managed and coordinated marketing programs (i.e. telescan, on-hold, Super Tuesday poster, ticket request)• Maintained relationships with Sampling Systems sending updates and final product

• Provided administrative support to the V.P. of Marketing (i.e. – schedule meetings, manage calendar, maintain and purchase office supplies for department, enter purchase orders for department, run reports)• Administered and executed selected departmental programs (i.e. – tour itinerary, on-hold, voicemail tag, telescan, video loop, sampling systems, Ticket Requests)• Assisted other department projects as needed

Ba, Marketing

Activities and Societies: InterVarsity, Chi Alpha, Campus Crusade for Christ, National Honors Society for Residents.I was a CA (community.

Education record