Helen Lawrence Email & Phone Number

Amersham, Buckinghamshire, United Kingdom

• Writes news stories and posts for the BVRLA’s own channels including the website, e-newsletters and social media.
• Produces member communications; writing content, coordinating contributions and overseeing the design and production for a range of channels including corporate publications, BVRLA Weekly Update and the BVRLA.
• Develops and manages relationships with key communicators and influencers in member organisations to build advocacy and increase influence.
• Provides communications advice to colleagues as required.
• Manages the development and production of marketing collateral to promote BVRLA services and member-acquisition and retention activities.
• Liaises with third-party suppliers of creative and print services, overseeing design and production to ensure brand compliance and cost-effective procurement.

Markyate, Hertfordshire, United Kingdom

• Produced print, online marketing and advertising material, wrote content as needed, for print, campaign materials and blogs (uses InDesign).
• Built relationships with trade media to secure positive coverage of the organisation via advertising, advertorials, press releases, features and trade articles. Monitored media coverage and relevant news.
• Wrote and designed bi-monthly e-newsletters.
• Used social media to network and communicate with customers and stakeholders about Acrovision's activities.
• Updated Acrovision's website as required using WordPress.
• Researched and compiled annual Marketing Strategy, amending accordingly with fresh ideas.

Hemel Hempstead, United Kingdom

• Built relationships with national, regional and trade media to secure positive coverage of the organisation via press releases, feature and trade articles. Raised the profile of TDS, TDS Northern Ireland the TDS.
• Produced print, online marketing and advertising material, wrote content as needed, for print, campaign materials and blogs.
• Wrote and published the monthly Members and Landlords e-newsletters.
• Used social media to network and communicate with customers and stakeholders about TDS activities (utilising Hootsuite).
• Updated the TDS, TDS Custodial, TDS Northern Ireland the TDS Charitable Foundation websites as required using various content management system.
• Researched and compiled the 2016/17 Marketing Strategy.

The Old Town Hall

• Nurtured a strong relationship with regional and local media (print and online), maximising coverage of the arts programme.
• Created and implemented show campaigns for productions at The Old Town Hall Arts Centre; including the use of press and public relations, direct mail, e-mail newsletters, telephone and web-based marketing activities.
• Used social media to network and communicate with customers about The Old Town Hall activities (via CrowdControlHQ).
• Oversaw the production of marketing material including writing and editing, co-ordinating design and facilitating all print and publicity used by The Old Town Hall including brochures, flyers, posters, e-mailouts.
• Maintained The Old Town Hall website via Dacorum Borough Council’s content management system (Sitefinity).
• Monitored the effectiveness of marketing campaigns against targets and report progress regularly to the Arts Team Leader.

Hemel Hempstead, United Kingdom

• Assisted in the development of Hemel Hempstead Town Centre Management by working in partnership to create a town centre offering convenience and a rewarding experience for the local community and visitors.
• Organised and delivered events and promotions within the Town Centre.
• Worked with the Regeneration Team and other partners in the regeneration of the Town Centre.
• Worked with the Neighbourhood Action Team and in partnership with other agencies to encourage the development of community interest. Supported the Neighbourhood Action Steering Group.
• Worked with partner agencies including the Hemel Hempstead Town Centre Partnership, PCSOs, businesses, and residents to establish and maintain good working relationships.
• Analysed data and provided reports and feedback to the Neighbourhood Action Group, Town Centre Partnership and internal departments as required.

Watford

• Provided a media relations service involving editing news releases to a high standard, arranging photography, writing quality copy for communications including the council magazine, leaflets, posters, campaigns and.
• Devised and managed publicity and marketing campaigns within agreed budgets and timescales for a range of Council services, commissioned marketing and publicity materials and helping to plan communication strategies..
• Was responsible for the day to day management of the Council’s website and intranet content, to include editing and publishing the Council’s web page, ensuring accurate and accessible content. Regularly reviewed.
• Was responsible for drafting the content of the staff newsletter, and overseeing its design, presentation and production. Worked with the MD on the Corporate Core Briefing and collated feedback.
• Was responsible for promoting and co-organising the Staff Excellence Awards and annual staff awards event. Also member of Awards judging panel.

Houghton Regis

• Provided a media relations service to raise awareness of Aldwyck’s achievements and services and manage their reputation. Drafted copy for various publications such as resident newsletters, staff magazines, website.
• Co-ordinated the Annual Report Working Group and edited 2010/11 versions of Annual Report and Summary, Corporate Strategy and Financial Statement.
• Reviewed and drafted Helped to organise and coordinate community events and scheme openings.

Hemel Hempstead, United Kingdom

• Provided a media relations service to raise awareness of Council services and initiatives and manage the reputation of the Council. Ensured that all work undertaken conformed to and promoted the Council’s aims and.
• Provided copy and information for a range of channels including the residents’ and employee magazines, leaflets, posters, the Council web site, intranet and social media.
• Provided advice and support to council officers with marketing planning and other communications requirements.
• Edited and refreshed sections of the Council web site as appropriate.
• Attended committee and other meetings to provide media and communications support and to deal with enquiries as they arise. Maintained good relationships with Councillors, providing advice as required.

Cim Certificate In Marketing, Marketing

Certificate in Marketing

Business Practices

Business Practices

Classical Civilization

A Levels, AO Level, O Levels, GCSE