Helle Fruergaard

Helle Fruergaard Email and Phone Number

Ecommerce Manager at FDM @ FDM
kongens lyngby, capital region, denmark
Helle Fruergaard's Location
Copenhagen, Capital Region of Denmark, Denmark, Denmark
Helle Fruergaard's Contact Details

Helle Fruergaard work email

Helle Fruergaard personal email

n/a
About Helle Fruergaard

Solid experience in e-commerce and digital marketing, sales, operations, processes, project management and customer handling. In recent years specialized within SEO and CRO. Educated HD (A). Management experience during 9 years - performance and goal driven, can operate at all levels from tactical to strategic. Have industry experience within IT/tele-, financial, publishing and media industries as well as associations - and latest retail. Motivates my team through my engagement and enthusiasm, are profit and bottom line-focused and advocates honesty, inclusiveness, accountability and learning by doing.Specialties: E-commerce, management (love making chaos to structure in cooperation with the team), processes, CRM/CEM (customer journey), loyality, direct-marketing, customer service, subscriptions, IT-understanding

Helle Fruergaard's Current Company Details
FDM

Fdm

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Ecommerce Manager at FDM
kongens lyngby, capital region, denmark
Website:
fdm.dk
Employees:
540
Helle Fruergaard Work Experience Details
  • Fdm
    Ecommerce Manager
    Fdm Mar 2020 - Present
    Denmark
    Responsible for creating traffic to FDMshop.dk through PPC and SEO-activities and for optimizing the website through CRO-activities with the goal to increase revenue and ROI.Completed a turn-a-round together with the rest of the team.
  • Fdm
    Senior Marketing Project Manager
    Fdm Aug 2017 - Mar 2020
    Responsible for creating traffic to our website through different kind of marketing activities – primarily digital marketing (search, SoMe, content) - in order to recruit new members. Contact to creative agency as well as media agency. Heavy user of knowledge given from Google Analytics.
  • Fdm
    Marketing Consultant
    Fdm Nov 2014 - Aug 2017
    Responsible in helping the business areas achieving their goals – primarily in form of initiation, follow-up and evaluation on marketing activities. The business areas being e-commerce, partnership (btb/btc), insurance, events, etc.
  • Forbrugsforeningen
    Sales And Marketing Coordinator
    Forbrugsforeningen Sep 2013 - Oct 2014
    Copenhagen Area, Denmark
    Responsible for optimizing Partner's (BtB) sales process - and the Member´s lifecycle (BtC) using marketing and lean tools in order to increase revenue. Team-leader on a daily level with 4 references.
  • Egmont
    Head Of Direct Sales
    Egmont Apr 2004 - Aug 2013
    Responsible for the subscription sale and marketing of all the children’s magazines (Donald Duck e.g.), which includes recruitment, activation and retention of subscribers. P&L responsible with 7-9 references incl. a customer service department of 3-5 people. Also e-commerce responsible for the webshop of Egmont Kids Media. Operated on both an operational and strategic level. Member of Egmont Kids Media management team.
  • Egmont
    Product Manager
    Egmont Mar 2003 - Apr 2004
    Responsible for 3 bookclubs from idea level to executing campaigns and launching new bookclubs
  • Egmont
    Direct Marketing Coordinator
    Egmont Mar 2002 - Mar 2003
    Responsible for recruitting new subscribers
  • Global Crossing
    Nordic Marketing Coordinator
    Global Crossing Sep 2000 - Mar 2002
    Responsible for recruitting leads to the sales team in Norway, Denmark and Sweden through a BtB marketing programme containing activities like fairs, newsletters, after work meetings and other retention activities.
  • Tdc
    Marketing Consultant
    Tdc Aug 1999 - Sep 2000
    Participated in the start-up of CRM, where we mapped all processes with the purpose to write the requirements specification.
  • Dannet - Singapore
    Network Establisher
    Dannet - Singapore Jan 1998 - Jul 1999
    Responsible for integrating our family in the Singapore daily life - and creating a network for us all, when my family was expatriated through my husbands company, DanNet
  • Danske Bank A/S
    Marketing Consultant
    Danske Bank A/S Aug 1985 - Dec 1998
    Was responsible for executing campaigns througover the country in media such as TV, radio, print etc.

Helle Fruergaard Skills

Direct Marketing Strategy Crm Management Marketing Sales Digital Marketing Online Advertising Marketing Management Marketing Strategy E Commerce Publishing Direct Sales Marketing Communications Business Development Television Digital Media Online Marketing Leadership B2b Digital Strategy

Helle Fruergaard Education Details

  • Ledernes Kompetencecente
    Ledernes Kompetencecente
    Icf - International Coach Federation
  • Lifted Competence
    Lifted Competence
    Digital Markedsføring
  • Promentum
    Promentum
    Projektleder
  • Nlp Huset
    Nlp Huset
    Nlp Practioner (Business)
  • Egmont Glt (General Leader Training) And Egmont Young Manager Programme
    Egmont Glt (General Leader Training) And Egmont Young Manager Programme
  • Copenhagen Business School
    Economics And Business Administration

Frequently Asked Questions about Helle Fruergaard

What company does Helle Fruergaard work for?

Helle Fruergaard works for Fdm

What is Helle Fruergaard's role at the current company?

Helle Fruergaard's current role is Ecommerce Manager at FDM.

What is Helle Fruergaard's email address?

Helle Fruergaard's email address is fr****@****mail.dk

What schools did Helle Fruergaard attend?

Helle Fruergaard attended Ledernes Kompetencecente, Lifted Competence, Promentum, Nlp Huset, Egmont Glt (General Leader Training) And Egmont Young Manager Programme, Copenhagen Business School.

What skills is Helle Fruergaard known for?

Helle Fruergaard has skills like Direct Marketing, Strategy, Crm, Management, Marketing, Sales, Digital Marketing, Online Advertising, Marketing Management, Marketing Strategy, E Commerce, Publishing.

Who are Helle Fruergaard's colleagues?

Helle Fruergaard's colleagues are Britta Saxtorff Nielsen, Walter Romero, Omar Alam, Charlotte Nordenskjold, Anders Heine Hansen, Kurt Carlsen, Julie Rydahl Christgau.

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