Carlos Arias Email and Phone Number

I'm Full Stack Web Developer and Digital Marketing Specialist. I have over 17yrs of Web Development and Marketing experience. I worked with small start-ups to large fortune 500 companies through-out my career. After selling my company, I moved to Florida to live a relaxed life style. I currently enjoy working with companies that need to build their teams, or work on specialized projects such as Front - End Development, Marketing, PHP Development or Engineering. I'm heavily involved in Domain Development and partnerships with Domainers. I have worked with premium domains such as Mediation.com, Podcast.com, Restaurants.com, Salons.com, LocalSalons.com etc.. and more. (through Domain Holdings)

Credit Guard of America is a respected non-profit credit counseling and debt consolidation organization dedicated to helping individuals achieve financial freedom. With over 20 years of experience, we provide personalized debt management solutions, financial education, and credit counseling services to consumers nationwide. Our mission is to empower clients with the tools and knowledge needed to overcome financial challenges and build a stable financial future.• Spearheaded comprehensive digital marketing initiatives for a leading non-profit credit counseling organization, resulting in 35% increase in qualified lead generation• Managed $50K+ monthly digital advertising budget across Google Ads and social media platforms, achieving 25% reduction in cost per acquisition• Developed and implemented SEO strategy that improved organic search rankings for key financial service terms• Created and optimized landing pages through A/B testing, increasing conversion rates.• Designed and executed email campaigns reaching 100,000+ subscribers• Implemented tracking and reporting systems to monitor KPIs, providing actionable insights for campaign optimization• Collaborated with compliance team to ensure all marketing materials met strict financial industry regulations

The preeminent web-based health insurance broker in the United States. Recognized for pioneering advancements in the healthcare industry, HealthCareForYouNow.com enabled consumers to qualify for Obamacare Health Insurance, Short Term Medical Plans, and seamlessly shop for private insurance via a government-sanctioned marketplace.My role as the Chief Technology Officer was work build a team of developers and designers to build out the platform, I was involved from the ground up to make the Marketplace platform for qualifying and allowing consumers to purchase health insurance online. I worked closely with HealthCare.gov in implement their technology into our platform and ensured the quality and security of our platform. I was involved in raising over $1MM for the project through various foundation to build out the marketplace and also met with the directors at HealthCare.gov.Key Responsibilities and Achievements:• Spearheaded the architecture and development of the comprehensive online Marketplace platform, facilitating the qualification and purchase of health insurance for consumers.• Led a robust team of developers and designers to design, develop, and optimize the platform.• Established and maintained a collaborative relationship with HealthCare.gov, integrating their advanced technologies into our platform.• Upheld stringent standards ensuring platform quality, security, and data integrity.• Successfully procured over $1 million in project funding from various foundations.• Conducted high-level meetings with executive directors at HealthCare.gov, reinforcing the partnership and collaboration.

GNUSA a Professional services firm with 30+ years experience specializing in marketing, lead generation, payment processing, and back-end business integration. Offers comprehensive marketing campaigns across multiple channels, customized lead generation, electronic payment solutions, and secure reporting portals. Focused on helping companies improve efficiency, retention, and revenue growth.I was hired on to GNUSA to lead their internal technology team to build out GNUSA Software. I was involved in architecture and engineer of GNUSA in-house software that lead to generating the company $1M ARR.• Architect and lead development of enterprise-scale software solutions• Guide technical strategy and implementation of payment processing systems• Manage and mentor development team members• Define coding standards, best practices, and technical documentation• Oversee system security, performance optimization, and scalability• Collaborate with stakeholders to align technical solutions with business goals• Lead code reviews and quality assurance processes• Architected and engineered GNUSA's proprietary in-house software platform• Drove development initiatives resulting in $1M Annual Recurring Revenue (ARR)• Successfully deployed and managed cloud infrastructure on Vultr platform• Implemented secure payment processing integration and reporting systems

The Gypsy Nurse is a leading online platform for travel nurses and healthcare professionals, offering a comprehensive job board with thousands of positions from over 60 agency partners. The platform provides valuable resources, articles, and guides on travel nursing essentials, fostering a vibrant community through social media, forums, and events like TravCon.• As Fractional CTO, I led the company's technological initiatives by:• Overseeing development processes and implementing an agile project lifecycle• Managing the overall technology infrastructure, including email and cloud servers• Collaborating closely with executives to align technology strategy with business goals• Focusing on cybersecurity, code quality, and the integration of new technologies• Mentoring the technical team and managing vendor relationships• Overseeing the technology budget and ensuring efficient resource allocationThis role allowed me to apply my expertise in healthcare technology to a unique niche within the industry, driving innovation and growth for this dynamic platform serving travel nurses across the country.

In 2012, I founded and developed LocalSalons.com, a pioneering marketplace tailored for salons, spas, and other beauty services. Driven by the positive feedback and increased sign-ups from salon owners, I enhanced the platform by incorporating a sophisticated search algorithm and online booking functionalities, enabling business owners to prominently position themselves in their local market. By September 2013, a refined version was launched, reflecting these advancements. Under my leadership, LocalSalons not only experienced exponential growth in traction and revenue but also expanded its horizons by onboarding agents for selling salon listings and advertising spaces. Designed with a vision to seamlessly connect beauty professionals with potential clients, the platform empowers business owners to effectively market their expertise and expand their clientele.In 2016 I was able to sell the platform to an interested buyer that was involved in the beauty industry. The domain is still under name, the buyer was only interested in the platform that i had developed and the database of 700,000 Salons.

Netwide Media Group - A comprehensive Web Development and Marketing Agency. I joined on a 6-month contract, tasked with team-building and process enhancement. I spearheaded recruitment, bringing on board elite designers and developers, and strategically structured a team poised for rapid and efficient website design and development. My oversight extended to ensuring development and marketing projects remained on schedule and within budget. Furthermore, I integrated services that bolstered the company's operational efficiency, simultaneously driving down overhead costs, maximizing profits, and maintaining client satisfaction.

AmericanBanCard hired me back on to manage the development of their new brand TouchSuite, I designed the TouchSuite logo and branding. TouchSuite now uses my branding for all their marketing collateral. I redesigned and re-developed their website to match the new branding and approach of the company. Once that project was completed, I was then assigned to develop a platform for their sales team to increase productivity, along with helping the marketing team with technical marketing efforts. I design and developed a platform that allows agents to efficiently process sales over the phone with customers. The system was developed using PHP / MySQL and Bootstrap Framework, with CSS 3 and JQuery. The shopping cart is custom made, and allow for flexibility in customizing products specifically for the client. The application process takes tedious work from filling out Merchant Application and Leasing Application of combined 250 fields and 30-40 minutes of questions to a simple 10 minute process. The Merchant and Lease application are submitted through digital signature provider DocuSign to be sent to the customer. I also coded in IDology API that allows the agent to verify the identity of the client with simple security questions. I aslo coded in Equifax API for credit reporting, which allows the agent to get the customer’s credit report that will automatically adjust the pricing of the system, based on the result of the credit score. Overall before this system agents would take 1-2 hours filling out applications, faxing, fixing mistake etc.. I increased productivity by 70%

American Bancard a growing merchant processing company was looking to expand their services to Canada. I was involved with hiring the right team marketing and web development team for the Canada division. With my supervision my team and I designed, strategically planned and implanted a marketing campaign for Merchant Services in Canada. We developed and launched 3 websites, managed search engine optimization, internet marketing and traditional marketing tactics to track and sales, within 6 months. We were ranked #1 in search engines for Merchant Services, Credit Card Processing for Canada search engine results.

I was contracted as a Sr. Software Engineer / and Front-End Developer. I participated in the development of premium domains such as Mediation.com, Podcast.com, Mortgage.org, Swords.com, etc... Other duties included basic SEO, Website Maintenance, Graphic Design, Banner Design etc.. It was a great pleasure working aside all the great Domainers over there.

From my experience developing and working with clients through Driliquid Studio. I wanted to put my team and our skills together to develop an eCommerce application that was specifically for the motorsports industry. We developed one of the most unique and complex eCommerce applications that allowed fast data entry for Parts and Gear and at the same time allowed users to search for products by Make, Model, Year.. Search for gear by color, style, size etc.. back in 2006 this was a huge jump in the ecommerce development. On top of that we managed the eCommerce business and was a great extra revenue source for Driliquid Studio. MotoGiya grew into a business that alot of Sportbike Rider went to for Parts and Gear; I ended up hiring a mechanic to custom install Exhaust System, and parts they purchased from the MotoGiya.com. MotoGiya was third largest Custom Sportbike Shop in Delaware. In August 2010 I sold MotoGiya to another shop in Delaware

Driliquid Studio was a business venture I started at the age of 19. It was a basic hobby project for website design, more or less of a portfolio website. Which turned into something a bit bigger as my reputation grew in Delaware so did my site. Within 2-3 yrs I was hiring graphic designers and developer and did more project management and sales than i did Website Design and Development. by 2005-2006 Driliquid Studio was noticed by State of Delaware as fasted growing marketing firm in New Castle County, we had contracts with Government agencies, and large fortune 500 companies in Delaware.