Harmeet Seth Email & Phone Number

Lead marketing initiatives for optimising customer experiences and propelling growth through innovative, data-driven strategies. Drive effective implementation of marketing plans, overseeing media management, and strategically allocating resources. Serve as principal consultant and senior advisor on diverse client projects, ranging from three-week to over one-year contracts.Example of Consulting Experience:→ Spearheaded Janssen's ESO (EMEA) Omnichannel Manager role… Show more Lead marketing initiatives for optimising customer experiences and propelling growth through innovative, data-driven strategies. Drive effective implementation of marketing plans, overseeing media management, and strategically allocating resources. Serve as principal consultant and senior advisor on diverse client projects, ranging from three-week to over one-year contracts.Example of Consulting Experience:→ Spearheaded Janssen's ESO (EMEA) Omnichannel Manager role, strategically managing Tremfya and Stelara brand campaigns.→ Directed development of Janssen EMEA Media COE Project, establishing new regional and local shared service for cost-efficient business support and performance on all media investments.→ Steered the creation of 'Social Media in Healthcare' Learning Modules for Boehringer Ingelheim's Business Strategy College (BSC).→ Advised on the development of Interactive Training Modules covering social media, Content Creation, Measurement, and Congress Planning at Boehringer Ingelheim's BSC.→ Provided consulting expertise for the EADV 2023 cross-functional congress campaign plan and workshop at Boehringer Ingelheim.→ Conducted Digital Landscape Assessment and built Digital Ecosystem across three brands for Bayer US in the Haematology division. Show less

The Stem is a global management consulting firm specializing in customer strategy and experience solutions. The Stem provides Health brands with specialized expertise in digital strategy and innovation, insights + analytics, digital operations and execution support through a “networked consulting” model that draws on the industry's leading talent.

Created the latest Customer Engagement Report for use by all ESO Operations Managers, aligning with the new reporting dashboard, BI reports, NPS, and MAC scores. Collaborated on inaugural AI-driven persona pilot, creating personalised customer experiences based on persona types. Key Accomplishments:→ Designed and implemented EMEA-level HCP personas across all markets, achieving an impressive 80% adoption rate.→ Drove and integrated organisational Omnichannel as Service (OaS)… Show more Created the latest Customer Engagement Report for use by all ESO Operations Managers, aligning with the new reporting dashboard, BI reports, NPS, and MAC scores. Collaborated on inaugural AI-driven persona pilot, creating personalised customer experiences based on persona types. Key Accomplishments:→ Designed and implemented EMEA-level HCP personas across all markets, achieving an impressive 80% adoption rate.→ Drove and integrated organisational Omnichannel as Service (OaS) and ONE Campaign operating model change management process into the Immunology Business Unit, achieving a completion rate of over 80% in training.→ Headed regional omnichannel strategy for Immunology Therapeutic Areas across Europe, the Middle East, and Africa, participating in brand planning, editorial planning, and content creation cycles. Show less

Mentored junior members of the engagement team, fostering skill development and ensuring effective strategy execution. Aligned engagement strategies with client brand goals, leveraging analytics for continuous enhancement. Key Accomplishments:→ Championed deployment of FCB Health's European engagement/omnichannel strategy, setting the stage for standardised engagement plan frameworks for EU teams.→ Analysed diverse data sets from various platforms, extracting insights and… Show more Mentored junior members of the engagement team, fostering skill development and ensuring effective strategy execution. Aligned engagement strategies with client brand goals, leveraging analytics for continuous enhancement. Key Accomplishments:→ Championed deployment of FCB Health's European engagement/omnichannel strategy, setting the stage for standardised engagement plan frameworks for EU teams.→ Analysed diverse data sets from various platforms, extracting insights and implementing enhancements for informed decision-making.→ Launching social media listening service, expanding business and training colleagues.→ Optimising marketing budgets across digital assets through the brand team's digital consultancy. Show less

Collaborated across all five offices in the UK and the US, providing consulting services to sister agencies within the HCG network. Guided clients through the adaptation of internal processes for medical communications, ensuring seamless integration of digital strategies. Key Accomplishments:→ Spearheaded pitch proposals for global and local multichannel initiatives, showcasing persuasive communication and strategic in-sight.→ Innovated strategic digital services and offerings… Show more Collaborated across all five offices in the UK and the US, providing consulting services to sister agencies within the HCG network. Guided clients through the adaptation of internal processes for medical communications, ensuring seamless integration of digital strategies. Key Accomplishments:→ Spearheaded pitch proposals for global and local multichannel initiatives, showcasing persuasive communication and strategic in-sight.→ Innovated strategic digital services and offerings, elevating client engagement and assuring a competitive edge in the market.→ Consulted on digital strategy and sales, contributing to new business development initiatives and client acquisition.→ Delivered digital research, analysis, and insights, taking charge of end-to-end digital strategy projects with cross-channel data.→ Conducted in-depth digital landscape research, optimised cross-channel data, and executed measurement plans, effectively manag-ing collaborations with vendors. Show less

Luton, United Kingdom

Co-operated with internal brand teams to optimise digital activity and expand multichannel campaigns, concurrently overseeing the management of AZ HCP websites. Guided brand teams in communications planning and yearly brand planning, verifying alignment with overarching business objectives. Key Accomplishments:→ Monitored compliance as the first line of defence, aligning with global digital governance policies and industry standards.→ Offered strategic digital consultancy to… Show more Co-operated with internal brand teams to optimise digital activity and expand multichannel campaigns, concurrently overseeing the management of AZ HCP websites. Guided brand teams in communications planning and yearly brand planning, verifying alignment with overarching business objectives. Key Accomplishments:→ Monitored compliance as the first line of defence, aligning with global digital governance policies and industry standards.→ Offered strategic digital consultancy to four brand teams, optimising marketing budgets across diverse digital assets.→ Facilitated rollout and ongoing support of new internal digital capabilities for field sales and service teams, establishing key performance indicators (KPIs) and measurement metrics. Show less

Windsor

Developing innovative and effective digital communication strategies for clients in the health and wellness industry. This included working across PAR/clinical studies, ethical, corporate and consumer communications.

Wokingham, Reading

My role within Volume was to work alongside the Senior Planner on strategic projects. Duties included brand strategy, content strategy, consumer insight, digital and social media, creative and communications planning, working on client accounts and new business. Clients I have worked on include BP, Plantronics, Zebra, Oracle, Dell, Reading Borough Council.

London, United Kingdom

I primarily worked on the Colgate Palmoilive account. Duties included assisting the Account Director with daily tasks, creating and reading reports on Omniture (web analytics software), PowerPoint presentations on research to help aid the strategic and creative teams, minute taking and other ad hoc duties.