Derek Hu Email & Phone Number

• Work across sales strategy, engineering, operations teams to optimize support opportunity data to be for strategic campaigns to be leveraged by the field as a part of the Unified Support Strategy team• Wrangle large BI datasets in Excel to create targeted support opportunity lists for the field and track sales progression of the lists on a monthly cadence • Identified $920MM of unmonetized licensing without support to be pursued by sales teams• Exceeded FY23 net new field sales target by $13MM• Created SOP and logic requirement documentation for strategy and engineering teams to automate support opportunity identification processes

• Aloe is a fintech startup that aims to close the financial literacy gap for underrepresented communities, beginning with the student athlete demographic• Created partnership with local wealth management firm to serve as the technology partner for the University of Washington’s personal financial literacy course for student athletes• Lead weekly standup meetings and engage in other communication tools to align goals with engineers, designers, and other team members• Accepted into Create33’s startup accelerator class

Seattle, Washington, United States

• Manipulated data sets using SQL to ingest and clean 250,000+ ASINs at a 95%+ accuracy level• Coordinated with cross-functional teams in the US and EU to continuously invent and simplify processes that allowed for lower margin of error and efficiency across global data sets• Created SOP documents for best practices that increased team efficiency by 10% to optimize human review resources• Identified trends in large data sets and led training sessions for new hires on findings to hit KPIs• Led weekly standup meetings to share findings from US teams with EU teams

Seattle, Wa

• Performed data analytics to segment nurture list clients and identify purchasing trends for c26, a firm that consults and helps small business with SEO on Amazon through the use of Amazon A+ content• Segmented clients based on spend and product/services purchases• Called clients to gather qualitative data on product pain points and incentives in order to create ideal product mixes tailored towards different customers• Presented findings and created user personas and customer journeys to senior management and sales to create targeted experiences for clients

Bellevue, Wa

• Coordinated with developers to gather usability data through field tests for new product/service launches• Organized data collection focus groups at local community centers and events such as The Bite of Seattle that lead to 5,000+ data captures• Managed teams of 4-5 other interns at events by delegating data collection tasks, served as point of contact and managed logistics at events

Seattle, Wa

• Created business plan and executed three-day pop-up events of $20,000+ in revenue from ice cream sales• Led marketing plan that grossed 250,000+ views though YouTube and 100,000+ interactions through other social media platforms (Instagram and Facebook)• Oversaw creative direction and renovation of physical storefront• Managed a team of 15 employees and served as point of contact for all business functions

Bellevue, Wa

• Updated weekly deployment and adoption metrics for thousands of clients using the O365 suite on internal workbooks • Supported creation of marketing materials and launch kits for corporate clients to aid the transition to the O365 SaaS from traditional disc copies• Led high school focus groups to draw qualitative data on Google apps v. O365 apps in the classroom• Created slides used in monthly business reviews from analytics drawn from focus groups

Bachelor'S Degree, Finance

Minor, Human Computer Interaction

Faculty Of Business And Economics