Iain Watson Email & Phone Number

United Kingdom

Derby, England, United Kingdom

Lecturer in Marketing, Ecommerce & Business including: Marketing Management, Strategic Marketing, Corporate IT Landscape, Online Community Management and Commercial IT Management

Surrey

Researcher and publisher in Marketing, Ecommerce & Retail, including: “Product Information Failures on Websites and their Impact on Mobile Shopping Outcomes”. International Journal of Retail & Distribution Management. Amsl, S., Watson, I., Teller, C., and Wood, S. (2023) “Presenting Products on Websites – the Importance of Information Quality Criteria for Online Shoppers”, International Journal of Retail & Distribution Management. Amsl, S., Watson, I., Teller, C., and Wood, S. (2023) “‘Business Code/Spaces’ in Digital Service Firms: The Case of Online Multinational Fashion Retailing”, Geoforum, Vol. 112, pp. 13-23. Wood, S, Faulconbridge, J., Watson, I., and Teller, C. (2020) “Dynamic Processes of Territorial Embeddedness in International Online Fashion Retailing” Economic Geography, Vol.95, No.5, pp. 467-493. Wood, S., Coe, N., Watson, I., Teller, C. (2019) “‘Passivity’: A model of grocery retail price decision-making practice”. European Journal of Marketing, Vol. 49, No. 7/8, pp. 1040-1066. Watson, I., Wood, S. and Fernie, J. (2015)

Uk

Business, IT & Analytics consulting specialising in Ecommerce, Pricing, Planning, Forecasting & Supply Chain. Including:- Ecommerce Product Information Improvements- The use of Analytics & Data Science (AI) in commercial decision making- Customer & Decision Psychology- Solution Design and ImplementationExcellent track record of delivering sustainable value to clients through Consulting, Analytics, System development, Software selection, implementation through to deployment.

Uk And Atlanta, Us

Responsible for world-wide Product Management, Presales, Marketing and Product Development.Successfully delivered solution and business consulting for multiple tier I and II US, UK & EU retailers.Led multiple process and system design projects for retailers and internal development efforts.Applied specialist expertise to support retailers and B2B clients in their pricing, promotions, forecasting, assortment and planning projects.

Uk

Responsible for creating and evangelising a differentiated pricing and promotions message and value proposition in the UK & EMEA. Directly involved in license delivery and value delivery in the US, South America, Middle East and the UK.Consulting and delivery in the UK, Middle East and US of end-to-end pricing including systems, processes and success measurement.

Minneapolis

Consulting with most US and UK clients either pre or post contract, mainly focused on forecasting, optimisation, and supply chain software projects. In addition, led the consulting and delivery of replenishment optimisation projects.

London And Düsseldorf, Germany

C&A EuropeCommercial Forecasting Manager: Introduced commercial sales forecasting for planning and replenishment processes. Advisor to European Executive Board on sales forecasting, merchandise planning and inventory replenishment. Member of commercial implementation team for Retek’s enterprise software.Product Manager (Buyer):Pan-EU buying including: sourcing, collection building, product development, and pricing. Consistently achieved targets despite negative company trend. Supported the development and introduction of home-wares department.C&A UKFulfilled various roles: Country buyer, Allocations Manager, Marketing Manager, Purchasing Controller, and Store Management.

Doctor Of Business Administration, Retail Pricing

Thesis: Internal Reference Price Formation in Support of UK & US Retail Decision-Making

Masters In Management Strategy

Masters Of Business Administration, Distinction

Applied Statistics, First