David Dickey Email & Phone Number

San Diego, California, United States

San Diego, California

Responsible for guiding the development of the assigned twenty-plus creative team and direct workflow of 1,000-plus projects per year, with budgets ranging from $10,000 to $1,500,000. Led major rebranding, including new identity system, name, and multiple websites, repositioning the company into a new market.

Managed all 10+ digital web properties. Complete overhaul of main website led to traffic growth of 104% and organic lead count of 217%. Oversaw 350-plus web tests, completed with a 161%-plus improvement in CRO over the course of three years at a 58% win rate.

Managed complex multi-platform branding, marketing, and production projects from conception to completion by meeting or exceeding timeline milestones, goals, and budgets.Implemented a national TV branding campaign across all digital-marketing properties, which led to a 52% growth in aided brand awareness.Oversaw CES launch of Thuze, which was a digital.

Created new visual identity systems and implemented guidelines for 6+ brands within the organization. Oversaw the transition of major re-brand for 3 entities across all channels within the organization.