Drew Taylor Email & Phone Number

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

• Founded and managed Blind Sparrow Interactive, a small, international team of blind/low vision contractors developing accessible iOS software, earning a coveted global studio profile by Apple on International.
• Established and cultivated an independent studio committed to inclusion and accessibility
• Managed a diverse team of developers and creatives
• Developed organisational procedures that met a broad range of abilities and needs
• Key speaker on disability inclusion at PAX Australia and GCAP 2019 conferences

Melbourne, Victoria, Australia

• Created business strategies, procedures and key marketing materials for internal and external stakeholders, coordinating diverse teams and production pipelines to deliver award-winning software products.
• Created bespoke B2B marketing and product management plans
• Established production pipelines and collaborated with first party stakeholders and development teams to ensure on-time delivery of development milestones
• Facilitated important strategic first party relationships with Sony, Microsoft and Nintendo
• Planned activations and led teams to execute them at premier international events

Melbourne, Victoria, Australia

• Developed marketing strategies and spearheaded the PR campaigns of Disney Australia's foray into games publishing, working with the company's international teams to create plans and activations based on Disney's.
• Developed ANZ PR strategies and campaigns, working with a broad range of corporate, consumer and media stakeholders
• Increased national coverage on international best-sellers Disney Infinity and Crossy Road Disney, including television, radio, print and online content creation
• Presented strategies and campaigns to Disney Australia's senior executives, ensuring compliance with Disney's corporate vision and marketing plans
• Partnered with Disney's Corporate Social Responsibility (CSR) Manager on community projects

Melbourne, Victoria, Australia

• Secured media coverage and brand awareness for a range of entertainment technology companies, including Turtle Beach and Plantronics. Worked with Disney Australia's marketing department as an external contractor.
• Created national PR strategies and campaigns and managed external marketing communications
• Secured external PR and marketing for Disney Australia on the best-selling platform Disney Infinity
• Planned and managed the execution of technology media events in Melbourne and Sydney

Melbourne, Victoria, Australia

• Managed editorial and design teams to produce weekly and bi-weekly publications that garnered Australian Religious Press Awards (ARPA) awards for journalism and design.
• Ensured that editorial and design teams met tight weekly deadlines
• Researched and wrote editorial features on important social and cultural issues
• Trained staff in the use of editorial and design software

Melbourne, Victoria, Australia

• Developed national marketing strategies and media campaigns to increase awareness of THQ Asia Pacific's "family" portfolio of entertainment software. Also significantly contributed to THQ's international sales by.
• Spearheaded national media campaigns for a range of best-selling and award-winning games
• Organised local and international media events and press trips, managing high-profile interview talent
• Produced the Interactive Games and Entertainment Association (IGEA) award-winning, in-schools PR campaign for Drawn to Life
• Co-conceived uDraw, an international best-selling Wii peripheral which accounted for approximately 20% of THQ’s worldwide income 2008-2009

Melbourne, Victoria, Australia

• Responsible for the design and production of The Salvation Army's flagship publications, including the direction of photographers and models and the management of a small team of designers to meet daily, weekly and.
• The development of a gaming section, which became one of the most popular sections of the youth publications
• The strategic development of the youth publication, Kidzone, which saw a 15% circulation growth in a period of three months
• Most Improved Magazine, Best Magazine Layout and Best Magazine Cover awards by the Australian Religious Press Assocation (ARPA)
• Trained staff in Adobe's InDesign and Photoshop