Ian Mcdonough Email & Phone Number

Michigan, United States

• Delivered a wide range of appealing creative. Work included brand design, illustration, web design,copywriting, storyboarding, animation prep, original music composition and voiceover work.
• Worked as creative lead in a small start-up environment. Succeeded consistently at projectmanagement and finished work in advance of client deadlines.
• Served as UI/UX lead. Generated unprecedented retainer contracts and client retention.

• Created the director position. Defined marketing responsibilities, goals, and methods based oncompany data and industry experience.
• Established a new mission statement. Based modern, standardized brand guidelines on corecompany values.
• Developed an annual marketing plan cycle built on SMART goals. Made efficient and effectiveuse of team resources.
• Provided the current website rework logic outline to company owners and outside contractors.
• Led the company in promoting an updated vision for diversity, equity, and inclusion.
• Made attractive visual assets. Work included product line branding updates, dealer salesliterature and trade show displays. Materials led directly to growth in interest from prospectivedealers.

Greater Grand Rapids, Michigan Area

• Assisted in reorganizing production workflow based on Lean manufacturing ideals. Reducedinventory to a one-month supply. Reduced average turnaround time by about 2 days.
• Developed standardized packaging practices that capitalized on dimensional weight pricingstructures. Prevented hundreds of hours of unnecessary labor. Saved thousands of dollars inshipping expenses.
• Oversaw timely and efficient order output. Made reliable same-day shipping possible for ordersprocessed as late as 4 p.m. daily.

Greater Grand Rapids, Michigan Area

• Applied strategic design thinking and time management skills. Executed a variety of visualdesign work for commercial operations and walk-in customer jobs.
• Interpreted client design briefs, managed the design refinement process, and produced timelydeliverables.
• Revised client interaction standards, resulting in extremely high customer service ratings.Annual sales grew 11% between 2014 and 2017 after a decade of steady decline.

Bachelor’S Of Science, Public Relations, Advertising, And Applied Communication

• Focused studies in market research and communication strategy. • Extracurricular activities included a cappella, WCKS college radio, and.

Non-Degree Seeking, Lean Manufacturing And Management

• Completed supplemental courses in Lean manufacturing and Lean manufacturing management.