Garima Sharma Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, Us

Skybound is a multiplatform entertainment company notable for creating IPs such as The Walking Dead, Invincible, Impact Winter, etc. Head the direct-to-consumer, ecommerce and licensing across consumer product categories, including merchandise, collectibles, tabletop games, etc. Direct to consumer strategy, global product pipeline, comms, etc

Beverly Hills, Ca, Us

Responsible for driving performance, P&L growth and scalability across multiple revenue streams, including Kickstarters, board games, collectibles, merchandise and gaming.Defined strategic plans and revenue goals, strengthened operations, created direct-to-consumer business streams, implemented marketing and growth strategy through an efficient global pipeline.

Beverly Hills, Ca, Us

Lead product development and global strategy for creator-first, content-driven products, and developed transactional revenue streams for the Studio71 games businessDeveloped and expanded e-commerce platforms, including O&O stores and AmazonOversaw UX/UI and customer experienceLead global cross-functional teams to expand reach and penetration of e-commerce offerings.

Beverly Hills, Ca, Us

Define product strategy and platform opportunities, lead product development, marketing campaigns across all vehicles, social media strategy and customer experience team.Collaborate with global cross-functional teams, optimizing product development,streamlining domestic and international distribution and creating an efficient operationspipeline. • Created marketing campaigns that resulted in 8000% increase in sales as comparedto the same period last year. These also resulted in 30% growth of customer base.* Created marketing strategy for the launch of Cyanide and Happiness' Emoji and Avatar Generator app.• Initiated a key partnership with Amazon that has resulted in a secondary sales window for our products.• Developed processes for enhanced customer experience, which has resulted in the growth of our subscription business.• Identified as young woman leader by MAKERS, a women leadership platform createdand supported by AOL. In 2016, became first ever student from Boston University to getinvited to the annual MAKERS conference in California, a congregation featuring 400women changemakers.• Panelist at Boston University's first Women In Leadership symposium in 2016.

New York, Us

Provided insights on key trends shaping the $463MM+ esports industryProvided a comprehensive analysis of the industry, identifying critical user experience aspects for defining the product strategy for eSports Hero’s slated beta launch

Mumbai, Mumbai, In

• Researched and wrote over 1200 articles.• Re-launched two city-focused editions, with a new, re-aligned product strategy, content and editorial policy. Within six weeks, advertorial revenue grew by 30% due to stickiness of content.• Worked alongside the brand, marketing and media solutions teams to create newer platforms for advertisers and lead content strategy for media sales clients in the lifestyle-vertical.• Created content strategy and editorial coverage for over a dozen high-revenue generating media initiatives, including the first ever Times Entertainment Awards in Vancouver with the Government of British Columbia, Times Celebex (a celebrity rating index), Miss India pageants, Times Radio Mirchi Music Awards, and Times Filmfare Entertainment Awards.• Wrote, edited and produced stories for multiple platforms, including Internet and digital channels.• Built partnerships with gamechangers in the Indian entertainment industry.• Managed national content for the Miss India pageant as well as all other pageants/events by the Times Group. For three consecutive years, led editorial framework for eight national and international pageants. Also conceptualized a two-month editorial program for Miss Universe pageant's India edition, supporting conversion of on-ground event to reality show on national television.

Mumbai, Mumbai, In

• Planned and executed editorial campaigns for over a dozen annual marketing and branding initiatives, bringing in up to half a million dollars in advertising revenue.• Worked with over a 100 different partners from Bollywood, lifestyle and technology on strategic branded media campaigns.• For three consecutive years, led editorial framework for eight national and international pageants represented by the Times of India. Conceptualized a two-month editorial program for Miss Universe pageant's India edition, supporting conversion of on-ground event to reality show on national television.• Authored over 1500 byline articles on entertainment, technology and lifestyle, including interviews with international influencers such as Arianna Huffington, Lady Gaga, Tommy Hilfiger, Anna Sui, Baz Luhrmann, etc.• Strengthened editorial content by streamlining reporting processes with a unique approach to lifestyle and entertainment journalism.• Spearheaded fashion reportage for the edition, covering over 20 fashion weeks. Also served on the jury for Lakme Fashion Week, organized by IMG Reliance in India.• Led a team of eight reporters, all of whom now hold senior editorial positions across media houses.• Ideated and executed editorial buildups for the launch of several editions in North India.

Mumbai, Mumbai, In

Lead reporting on fashion and the business of entertainment, with a special focus on Indian cinema and was rapidly promoted to a more senior title, spearheading reporting strategy.

Published over 200 articles, including 50 plus cover page stories, breaking news on the Indian entertainment and fashion industries, respectively. I also geeked out on lifestyle news, the culture of Delhi and books, often doubling up as a book critic for the publication, reviewing both fiction and non-fiction titles in the following genres:* Business* History* EntrepreneurshipIn addition, I was a key member of several unique initiatives, including:* Re-brand of HT Supplements: I worked directly with the editor and a team of six to re-position as well as re-design three different publications. * Launch of HT Homes Lifestyle Supplement: I lead the ideation and content strategy for the publication, overseeing all strategy from launch to execution.* Launch of HT Hyperlocal Editions: Was part of a two-member team that launched half a dozen hyperlocal editions in the cities of Delhi and Chandigarh, developing content as well as marketing strategy.

Master’S Degree, Media Ventures

Pg Certificate, Advertising Marketing And Pr

Ba, English Literature

High School

Master'S Of Science, Entrepreneurship/Entrepreneurial Studies