Garima Sharma

Garima Sharma Email and Phone Number

Vice President, Direct To Consumer and E-commerce @ Skybound Entertainment
Los Angeles, CA, US
Garima Sharma's Location
Los Angeles, California, United States, United States
Garima Sharma's Contact Details
About Garima Sharma

Garima is a catalyst that brings together creators, franchises, commerce, and communities in film, TV, gaming, comics and consumer products. With 15+ years in licensing and business development across global companies, her core strengths include creating transmedia opportunities for IPs, franchises, and stories, managing merchandising and licensing, and leading direct-to-consumer, fandom-focused commerce.Garima joined Skybound Entertainment, home to global franchises like The Walking Dead and Invincible, in 2019 to manage the merchandise, licensing, boardgames and e-commerce portfolio. While at Skybound, she has also launched and supported several Kickstarter campaigns that have reached millions of fans and resulted in millions in funds raised.Prior to Skybound Entertainment, Garima was the VP of Product & Strategy at Studio71 (2016-2019), a global media company representing 1300+ creators. She also lead strategy and execution for several successful Kickstarters, including The Binding of Isaac: Four Souls and Joking Hazard, and her work has been featured in Publishers Weekly, The Hollywood Reporter, Polygon, Destructoid, Entrepreneur, and Variety. Before joining the US entertainment industry, Garima was a well-known journalist in India, working with two of the country’s largest and most prestigious media corporations -- The Hindustan Times, and the Times of India. Garima has bylines in over 2000 articles and has interviewed trailblazers such as Lady Gaga, Steven Spielberg, Damian Lewis, Priyanka Chopra Jonas, Baz Luhrmann and more. Garima is extremely passionate about entrepreneurship and mentorship and teaches an executive program for Boston University's Media Ventures track in Los Angeles. She has been a guest lecturer at University of California (Los Angeles), University of Southern California, as well as Boston University and takes immense joy in helping people grow and develop into capable leaders and entrepreneurs in their own right.Member: Google Women Techmakers ProgramAssociate Member: Paley Media CouncilExecutive Member: Women In FilmMember: Game Manufacturers AssocationMember: Women In ToysMember: Women In GamingConnect via Twitter (@garimasharma) or Linkedin.

Garima Sharma's Current Company Details
Skybound Entertainment

Skybound Entertainment

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Vice President, Direct To Consumer and E-commerce
Los Angeles, CA, US
Website:
skybound.com
Employees:
321
Garima Sharma Work Experience Details
  • Skybound Entertainment
    Vice President, Direct To Consumer And E-Commerce
    Skybound Entertainment
    Los Angeles, Ca, Us
  • Skybound Entertainment
    Vice President, Licensing & Partnerships
    Skybound Entertainment Sep 2019 - Present
    Los Angeles, California, Us
    Skybound is a multiplatform entertainment company notable for creating IPs such as The Walking Dead, Invincible, Impact Winter, etc. Head the direct-to-consumer, ecommerce and licensing across consumer product categories, including merchandise, collectibles, tabletop games, etc. Direct to consumer strategy, global product pipeline, comms, etc
  • Studio71, Lp
    Vice President, Strategy And Business Development
    Studio71, Lp Jul 2019 - Sep 2019
    Beverly Hills, Ca, Us
    Responsible for driving performance, P&L growth and scalability across multiple revenue streams, including Kickstarters, board games, collectibles, merchandise and gaming.Defined strategic plans and revenue goals, strengthened operations, created direct-to-consumer business streams, implemented marketing and growth strategy through an efficient global pipeline.
  • Studio71, Lp
    Senior Director, Strategy And Business Development
    Studio71, Lp Jul 2018 - Jul 2019
    Beverly Hills, Ca, Us
    Lead product development and global strategy for creator-first, content-driven products, and developed transactional revenue streams for the Studio71 games businessDeveloped and expanded e-commerce platforms, including O&O stores and AmazonOversaw UX/UI and customer experienceLead global cross-functional teams to expand reach and penetration of e-commerce offerings.
  • Studio71, Lp
    Manager Strategy And Business Development
    Studio71, Lp Sep 2016 - Jun 2018
    Beverly Hills, Ca, Us
    Define product strategy and platform opportunities, lead product development, marketing campaigns across all vehicles, social media strategy and customer experience team.Collaborate with global cross-functional teams, optimizing product development,streamlining domestic and international distribution and creating an efficient operationspipeline. • Created marketing campaigns that resulted in 8000% increase in sales as comparedto the same period last year. These also resulted in 30% growth of customer base.* Created marketing strategy for the launch of Cyanide and Happiness' Emoji and Avatar Generator app.• Initiated a key partnership with Amazon that has resulted in a secondary sales window for our products.• Developed processes for enhanced customer experience, which has resulted in the growth of our subscription business.• Identified as young woman leader by MAKERS, a women leadership platform createdand supported by AOL. In 2016, became first ever student from Boston University to getinvited to the annual MAKERS conference in California, a congregation featuring 400women changemakers.• Panelist at Boston University's first Women In Leadership symposium in 2016.
  • Esports Hero
    Consultant
    Esports Hero May 2016 - May 2016
    New York, Us
    Provided insights on key trends shaping the $463MM+ esports industryProvided a comprehensive analysis of the industry, identifying critical user experience aspects for defining the product strategy for eSports Hero’s slated beta launch
  • Bennett Coleman And Co. Ltd. (Times Group)
    Principal Correspondent
    Bennett Coleman And Co. Ltd. (Times Group) Apr 2012 - Aug 2015
    Mumbai, Mumbai, In
    • Researched and wrote over 1200 articles.• Re-launched two city-focused editions, with a new, re-aligned product strategy, content and editorial policy. Within six weeks, advertorial revenue grew by 30% due to stickiness of content.• Worked alongside the brand, marketing and media solutions teams to create newer platforms for advertisers and lead content strategy for media sales clients in the lifestyle-vertical.• Created content strategy and editorial coverage for over a dozen high-revenue generating media initiatives, including the first ever Times Entertainment Awards in Vancouver with the Government of British Columbia, Times Celebex (a celebrity rating index), Miss India pageants, Times Radio Mirchi Music Awards, and Times Filmfare Entertainment Awards.• Wrote, edited and produced stories for multiple platforms, including Internet and digital channels.• Built partnerships with gamechangers in the Indian entertainment industry.• Managed national content for the Miss India pageant as well as all other pageants/events by the Times Group. For three consecutive years, led editorial framework for eight national and international pageants. Also conceptualized a two-month editorial program for Miss Universe pageant's India edition, supporting conversion of on-ground event to reality show on national television.
  • Bennett Coleman And Co. Ltd. (Times Group)
    Senior Correspondent, Delhi Times
    Bennett Coleman And Co. Ltd. (Times Group) Apr 2011 - Apr 2012
    Mumbai, Mumbai, In
    • Planned and executed editorial campaigns for over a dozen annual marketing and branding initiatives, bringing in up to half a million dollars in advertising revenue.• Worked with over a 100 different partners from Bollywood, lifestyle and technology on strategic branded media campaigns.• For three consecutive years, led editorial framework for eight national and international pageants represented by the Times of India. Conceptualized a two-month editorial program for Miss Universe pageant's India edition, supporting conversion of on-ground event to reality show on national television.• Authored over 1500 byline articles on entertainment, technology and lifestyle, including interviews with international influencers such as Arianna Huffington, Lady Gaga, Tommy Hilfiger, Anna Sui, Baz Luhrmann, etc.• Strengthened editorial content by streamlining reporting processes with a unique approach to lifestyle and entertainment journalism.• Spearheaded fashion reportage for the edition, covering over 20 fashion weeks. Also served on the jury for Lakme Fashion Week, organized by IMG Reliance in India.• Led a team of eight reporters, all of whom now hold senior editorial positions across media houses.• Ideated and executed editorial buildups for the launch of several editions in North India.
  • Bennett Coleman And Co. Ltd. (Times Group)
    Correspondent & Copy Editor, Delhi Times
    Bennett Coleman And Co. Ltd. (Times Group) Oct 2009 - Mar 2011
    Mumbai, Mumbai, In
    Lead reporting on fashion and the business of entertainment, with a special focus on Indian cinema and was rapidly promoted to a more senior title, spearheading reporting strategy.
  • Hindustan Times (Ht City) And Ht Supplements
    Reporter &Sub Editor
    Hindustan Times (Ht City) And Ht Supplements Jun 2007 - Oct 2009
    Published over 200 articles, including 50 plus cover page stories, breaking news on the Indian entertainment and fashion industries, respectively. I also geeked out on lifestyle news, the culture of Delhi and books, often doubling up as a book critic for the publication, reviewing both fiction and non-fiction titles in the following genres:* Business* History* EntrepreneurshipIn addition, I was a key member of several unique initiatives, including:* Re-brand of HT Supplements: I worked directly with the editor and a team of six to re-position as well as re-design three different publications. * Launch of HT Homes Lifestyle Supplement: I lead the ideation and content strategy for the publication, overseeing all strategy from launch to execution.* Launch of HT Hyperlocal Editions: Was part of a two-member team that launched half a dozen hyperlocal editions in the cities of Delhi and Chandigarh, developing content as well as marketing strategy.

Garima Sharma Skills

Editorial Editing Journalism Newspapers New Media Marketing Communications Creative Writing Social Media Digital Media Digital Marketing Marketing Strategy Integrated Marketing Writing Content Management Media Relations Content Development Corporate Communications Marketing Copy Editing Newspaper Entertainment Newspaper Design Brand Management Social Media Marketing Features Fashion Lifestyle Bollywood Content Marketing Instagram Content Strategy Storytelling Strategic Communications Film Magazines Strategy Brand Development Publicity Web Content Writing

Garima Sharma Education Details

  • Boston University
    Boston University
    Media Ventures
  • Mica | The School Of Ideas
    Mica | The School Of Ideas
    Advertising Marketing And Pr
  • Delhi University
    Delhi University
    English Literature
  • Jaspal Kaur Public School
    Jaspal Kaur Public School
    High School
  • Boston University
    Boston University
    Entrepreneurship/Entrepreneurial Studies

Frequently Asked Questions about Garima Sharma

What company does Garima Sharma work for?

Garima Sharma works for Skybound Entertainment

What is Garima Sharma's role at the current company?

Garima Sharma's current role is Vice President, Direct To Consumer and E-commerce.

What is Garima Sharma's email address?

Garima Sharma's email address is gsharma@bu.edu

What is Garima Sharma's direct phone number?

Garima Sharma's direct phone number is +185730*****

What schools did Garima Sharma attend?

Garima Sharma attended Boston University, Mica | The School Of Ideas, Delhi University, Jaspal Kaur Public School, Boston University.

What are some of Garima Sharma's interests?

Garima Sharma has interest in Health.

What skills is Garima Sharma known for?

Garima Sharma has skills like Editorial, Editing, Journalism, Newspapers, New Media, Marketing Communications, Creative Writing, Social Media, Digital Media, Digital Marketing, Marketing Strategy, Integrated Marketing.

Who are Garima Sharma's colleagues?

Garima Sharma's colleagues are Igor Monti, Dou Hong, Sam Chon, Courtney Pantoja, Edwin Fong, Ross Stracke, David Alpert (Da).

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