Ignacio Muñoz Email & Phone Number

Chicago, IL, US

Chicago, Illinois, United States

Chicago, Illinois, United States

• Developing inventory purchasing, excess, and optimization modeling and reporting
• Directly leading a team of up to 6 FTEs across project teams, in addition to mentoring multiple summer interns
• Leading multiple weekly client checkpoints with attendees in senior leadership and C-level
• Contributing to business development work mining and sizing incremental client pricing- and inventory-based opportunity, targeting 8:1 ROI

Chicago, Illinois, United States

• Led price and profit modeling for clients spanning across healthcare, automotive, and construction industries, among others
• Organized and validated data management and data science team outputs to produce repeatable, refreshable, automated advanced analytics
• Created Power BI dashboarding to measure pricing impact, business trends, and competitive intelligence
• Supported buy-side quality of pricing assessments to inform PE-backed acquisition valuations

Columbus, Ohio, United States

• Coordinated cross-channel marketing strategy, design, and execution for loyalty program positioning, specializing in email, website, and paid search
• Executed daily campaigns/promotions online and in stores, engaging cross-functional teams and external vendors
• Owned testing agenda to confirm or reject hypothesis for incremental YoY engagement/acquisition
• Organized rebrand and reissue of loyalty program to existing national cardholder base

Columbus, OH

• Coordinated the design and execution of customer engagement campaigns for the Angel Card PLCC
• Scoped innovative credit suite systems (non-card and cobranded) and strategic recommendations for future VS loyalty program implementation
• Managed cross-functional partners including digital, customer file, creative, and vendor teams to hit program KPIs
• Critically analyzed quantitative and qualitative reporting and industry trends to recommend actionable insights

Louisville, Kentucky Area

• Developed and coordinated short and long-term company and product line marketing plans
• Navigated brand identity repositioning through market and product line expansion
• Datamined applicable markets to create reports and acquire leads that were converted to accounts
• Augmented both organic and inorganic digital marketing campaigns along with content and website launches

Louisville, Kentucky Area

• Served as an Ownership Experience data analyst for the Appliance Repair Department (Factory Service).
• Analyzed and resolved real-time consumer feedback through the newly-implemented Medallia system.
• Closed the loop with various consumers to obtain further insight into improving the Ownership Experience
• Optimized the Interactive Voice Response and web scheduling systems in both English and Spanish
• Routinely presented analytics findings, trend analysis, and recommendations to upper-level management

Bachelor’S Degree, Marketing, 3.97

Activities and Societies: Alpha Lambda Epsilon and Phi Eta Sigma Service Honorary, Club Swimming, Common Cents Investment Group, Community.

High School, Valedictorian In Math, Science, And Technology Magnet

Activities and Societies: Academic/Quick Recall Team, Beta Club, Future Business Leaders of America, Latin American and Hispanic Student.