I am an ad tech professional providing technical support to premium accounts including publishers, ad networks, agencies, and advertisers to ensure their objectives with their brand experience are being met. With over seven years of experience in the ad tech industry, my professional successes include building value and trust with our partnership leading to contract renewals and client retention.I have won the FY23 Delivery Excellence of the Quarter Award at a greater Oracle Advertising meeting thanks to my tireless efforts working with The Weather Channel. There was a gap in ad size data going into ‘unclassified’ category. I spearheaded the project of investigating and remediating this issue and wrangled different team cross-functionally to find the best possible outcome for the client. Not only was the data moving forward unlocked for the client, we took the ticket further by finding historical data the client thought they lost. This showcased my commitment with high value experience which prompted our client to expand with Oracle.I was personally given a shout out during the Oracle Advertising All Hands meeting for being integral in creating loyalty with the NBCU account. I was key to the coverage of high volume tentpole events such as the Winter Olympics and FIFA World Cup. Made sure integration was in place and Oracle Moat measurement was available throughout the events. Led an air tight plan starting early on to figure out what our lead times were, coordinating all the internal teams and driving project completions very successfully. This led to securing a 2-year committed partnership and drove impact with a 22% YoY increase with NBCU and Oracle Advertising. Thanks to my project leadership and proactive collaboration, Oracle Advertising was chosen as a preferred partner for verification and attention measurement two years in a row.At Nielsen, I took on high-touch MTA accounts such as Johnson & Johnson, Clorox, and Bayer. I was designated as Subject Matter Expert (SME) to serve as the organizational ambassador for the Multi-Touch Attribution (MTA) solution, providing expertise to grow client relationships in the long term. I worked on projects and initiatives to make the step-by-step workflow for MTA easier for TAMs to walkthrough. I have created and documented materials for best practices from MTA pre-launch testing, custom implementation solutions, to MTA campaign set-up, to troubleshooting.