Ivan Antonov Email & Phone Number

Dubai, Ae

Дубай, Объединённые Арабские Эмираты

Yandex Media Services includes such Yandex services as Music, Kinopoisk, Afisha, and Plus. Kinopoisk - video streaming №1 in Russia, 24% of the market, among the TOP 15 video streaming companies in the world in terms of audience size. Yandex Music - audio streaming № 1 in Russia, 2% of the global audience of audio streaming.Responsibilities:- Direct management of a team of 25 people: art directors, designers, copywriters, traffic-manager, managers, freelancers, and agencies.- Constant updating and maintenance of a new Kinopoisk identity.- Interaction with the marketing department in course of the identity and advertising campaigns.- Management of promo activities for new films and streaming series rollouts.- Management, creative evaluation, and decision on the release of operational in-product communication materials.- Assessment of the visual quality of materials in editorial media and Kinopoisk social media.Achievements:1. Structuring, recruiting, and formation of communication design teams in the Media services business unit. Also recruiting 2 creative directors for services, traffic-director, art directors, etc.2. Launched and roll out a new streaming identity to all platforms.3. Development of streaming communication standards in CRM, copyright, in-product communications, push notifications, emails, and commercial partnerships.4. Creative leadership of 5+ national advertising campaigns of content services (Yandex Music and Kinopoisk).5. Launch of a sports section in streaming and launch of the first sports original series. 6. Standardizing financial reporting and planning of the communications design department in Media Services.

Journey is a marketing communications agency that does more than expected, using high marketing standards, digital, SM and Influencers, event, ATL, and PR.Clients: BMW, Bacardi, Porsche, Puma, TikTok, Yandex, Russian mobile operator Beeline, Russian marketplace Ozon, Red Bull, and others.Responsibilities:- Managed a team of up to 15 people — creative group heads, art directors, copywriters, designers, traffic managers, freelancers, and agencies.- Developed 200+ ideas (including for tenders) for building brand identity, platform, and strategy, advertising campaigns, websites, events, offline, online, and phygital activations.- Brought the final creative product to the quality level of the agency.- Project pitching.Achievements:1. Structured, recruited, and formed a creative team of 15 professionals.2. Won 15+ tenders and creative implementation of projects for an agency with a turnover of 16+ M USD. 3. During the period of work, I increase the agency's turnover from 2,5M USD to 16M USD.

LYRA Agency has been engaged in event marketing since 2010. During my work in LYRA, we have successfully implemented 200+ events for major Russian and international companies such as BMW, Bacardi, Porsche, Puma, TikTok, Yandex, Russian mobile operator Beeline, Russian marketplace Ozon, Red Bull, and others.- Oversight and response to the creative output on all major workstreams.- Attended all client meetings and kick-off calls, ensuring briefs are clear and understood, and assets provided are sufficient before projects are started in the agency.- Lead on ideation and creation of client pitches (occasional), utilizing a team of 9 professionals to deliver the best ideation and driving innovative solutions to pitch briefs.

The Change Agency is an international marketing & creative consultancy. Clients: Mazda, Suzuki, Toyota, Russian marketplace Mvideo, and others.- Conceived and implemented concepts, guidelines, and strategies in 15+ creative projects and - oversaw them to completion.- Conceived and implemented concepts, guidelines, and strategies in various creative projects and oversee them to completion.- Collaborated with account executives to obtain knowledge of the client's requirements.- Directed and motivated teams of 10+ members (art directors, illustrators, copywriters) to help them use their talents effectively.

BBDO Worldwide is a full-service, global network with over 200 locations around the world. Clients: Audi, Beko, Peugeot, and others.- Determine how best to represent a concept visually.- Determine which photographs, art, or other design elements to use.- Manage a team of 5+ graphic designers.- Reviewed and approved designs, artwork, photography, and graphics developed by other staff members.- Managed projects and clients.

Leo Burnett Worldwide is one of the world's largest agency networks with 85 offices and more than 8,000 employees. Clients: Volvo Cars, Marlboro, JTI, Pampers, and others.- Developed the visual appearance of campaigns.- Brainstorm with Planning Account Management and Creative teams to create and develop concepts.- Conducted research to stay up to date with the latest communication trends.- Provided creative ideas that fit clients’ needs.- Attended client presentations and sell concepts.