A highly-effective, entrepreneurial, multidisciplinary Creative Director, Art Director, and Head of Communication Design with 20+ years of expertise encompassing brand and experience design, content direction, data visualization, and interface design. Champion of design thinking that crosses from page to screen fusing an interest in design, future tech, productivity, and cognitive psychology.During my career, I’ve led the major design, being the creative lead on projects for Yandex, Leo Burnett, BBDO Group, Adwise, Journey, Lyra Agencies, and many others.Have successful experience working with 30+ prestigious brands such as Audi, Bentley, BMW, Breitling, Bud, Chevrolet, Hermes, Jaguar, Jaguar Land Rover, Kia, Lamborghini, Lexus, Longines, MAN, Mazda, Nespresso, Porsche, Rado, Red Bull, Smart, Suzuki Motors, Volkswagen Group, Volvo Cars, Bacardi, Puma, TikTok, Yandex.My strengths include integrated communication, brand identity, online and offline advertising, photoshoots, and creative and art direction.I am passionate about innovation, design research, auto brands, team management, CJM, analysis of situations in the developed area, and building products that people and businesses love to use. Areas of Responsibilities: Creative Agencies | Marketing & Creative Consultancy | Advertising Services | Content services | Streaming | Automotive Industry | FMCG | UX, UI & Branding Skills: Conceptualize visuals based on requirements | Prepare rough drafts and present ideas into high-converting advertising designs | Ensure final graphics and layouts are visually appealing, with no eros and on-brand | Ability to single-handedly execute creative work, independently and remotelyContact e-mail: ivan.antonov.uae@gmail.com
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Co-Founder And Creative DirectorNavy AgencyDubai, Ae
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Co-Founder & Creative DirectorNavy Agency Jan 2023 - PresentДубай, Объединённые Арабские Эмираты
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Creative DirectorYandex.Mediaservices Sep 2021 - PresentYandex Media Services includes such Yandex services as Music, Kinopoisk, Afisha, and Plus. Kinopoisk - video streaming №1 in Russia, 24% of the market, among the TOP 15 video streaming companies in the world in terms of audience size. Yandex Music - audio streaming № 1 in Russia, 2% of the global audience of audio streaming.Responsibilities:- Direct management of a team of 25 people: art directors, designers, copywriters, traffic-manager, managers, freelancers, and agencies.- Constant updating and maintenance of a new Kinopoisk identity.- Interaction with the marketing department in course of the identity and advertising campaigns.- Management of promo activities for new films and streaming series rollouts.- Management, creative evaluation, and decision on the release of operational in-product communication materials.- Assessment of the visual quality of materials in editorial media and Kinopoisk social media.Achievements:1. Structuring, recruiting, and formation of communication design teams in the Media services business unit. Also recruiting 2 creative directors for services, traffic-director, art directors, etc.2. Launched and roll out a new streaming identity to all platforms.3. Development of streaming communication standards in CRM, copyright, in-product communications, push notifications, emails, and commercial partnerships.4. Creative leadership of 5+ national advertising campaigns of content services (Yandex Music and Kinopoisk).5. Launch of a sports section in streaming and launch of the first sports original series. 6. Standardizing financial reporting and planning of the communications design department in Media Services. -
Creative DirectorJourney Agency Dec 2017 - Sep 2021Journey is a marketing communications agency that does more than expected, using high marketing standards, digital, SM and Influencers, event, ATL, and PR.Clients: BMW, Bacardi, Porsche, Puma, TikTok, Yandex, Russian mobile operator Beeline, Russian marketplace Ozon, Red Bull, and others.Responsibilities:- Managed a team of up to 15 people — creative group heads, art directors, copywriters, designers, traffic managers, freelancers, and agencies.- Developed 200+ ideas (including for tenders) for building brand identity, platform, and strategy, advertising campaigns, websites, events, offline, online, and phygital activations.- Brought the final creative product to the quality level of the agency.- Project pitching.Achievements:1. Structured, recruited, and formed a creative team of 15 professionals.2. Won 15+ tenders and creative implementation of projects for an agency with a turnover of 16+ M USD. 3. During the period of work, I increase the agency's turnover from 2,5M USD to 16M USD. -
Creative DirectorLyra Agency Oct 2010 - Dec 2017LYRA Agency has been engaged in event marketing since 2010. During my work in LYRA, we have successfully implemented 200+ events for major Russian and international companies such as BMW, Bacardi, Porsche, Puma, TikTok, Yandex, Russian mobile operator Beeline, Russian marketplace Ozon, Red Bull, and others.- Oversight and response to the creative output on all major workstreams.- Attended all client meetings and kick-off calls, ensuring briefs are clear and understood, and assets provided are sufficient before projects are started in the agency.- Lead on ideation and creation of client pitches (occasional), utilizing a team of 9 professionals to deliver the best ideation and driving innovative solutions to pitch briefs. -
Creative Group HeadAdwise Jan 2009 - Oct 2010The Change Agency is an international marketing & creative consultancy. Clients: Mazda, Suzuki, Toyota, Russian marketplace Mvideo, and others.- Conceived and implemented concepts, guidelines, and strategies in 15+ creative projects and - oversaw them to completion.- Conceived and implemented concepts, guidelines, and strategies in various creative projects and oversee them to completion.- Collaborated with account executives to obtain knowledge of the client's requirements.- Directed and motivated teams of 10+ members (art directors, illustrators, copywriters) to help them use their talents effectively. -
Senior Art DirectorBbdo Group Russia May 2008 - Jan 2009BBDO Worldwide is a full-service, global network with over 200 locations around the world. Clients: Audi, Beko, Peugeot, and others.- Determine how best to represent a concept visually.- Determine which photographs, art, or other design elements to use.- Manage a team of 5+ graphic designers.- Reviewed and approved designs, artwork, photography, and graphics developed by other staff members.- Managed projects and clients. -
Art DirectorLeo Burnett Jun 2005 - May 2008Leo Burnett Worldwide is one of the world's largest agency networks with 85 offices and more than 8,000 employees. Clients: Volvo Cars, Marlboro, JTI, Pampers, and others.- Developed the visual appearance of campaigns.- Brainstorm with Planning Account Management and Creative teams to create and develop concepts.- Conducted research to stay up to date with the latest communication trends.- Provided creative ideas that fit clients’ needs.- Attended client presentations and sell concepts. -
Graphic DesignerFacecontrol Menu Magazine Sep 2002 - Jun 2005
Ivan Antonov Education Details
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Moscow State Academy Of Arts And Industry S.G. StroganovCommunication Design
Frequently Asked Questions about Ivan Antonov
What company does Ivan Antonov work for?
Ivan Antonov works for Navy Agency
What is Ivan Antonov's role at the current company?
Ivan Antonov's current role is Co-Founder and Creative Director.
What schools did Ivan Antonov attend?
Ivan Antonov attended Moscow State Academy Of Arts And Industry S.g. Stroganov.
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