Ingrid Sinclair
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Ingrid Sinclair Email & Phone Number

Operations Manager: Growth Division at Daily Maverick
Location: City of Cape Town, Western Cape, South Africa 10 work roles 4 schools
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Current company
Role
Operations Manager: Growth Division
Location
City of Cape Town, Western Cape, South Africa
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Who is Ingrid Sinclair? Overview

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Ingrid Sinclair is listed as Operations Manager: Growth Division at Daily Maverick, a with 122 employees, based in City of Cape Town, Western Cape, South Africa. AeroLeads shows a matched LinkedIn profile for Ingrid Sinclair.

Ingrid Sinclair previously worked as Partner at Soutie Press and Marketing Manager at Two Oceans Aquarium. Ingrid Sinclair holds Master Of Philosophy - Mphil, Social Anthropology, Distinction from University Of Cape Town.

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Daily Maverick

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Profile bio

About Ingrid Sinclair

I started out in print in 2005 when I cut my teeth at large magazine publishers including Conde Nast and New Media Publishing. I then moved online during the early days of content marketing, launching several big brands’ blogs and social media identities, and driving new and exciting content-focused marketing strategies. Roles included but weren’t limited to: strategist, editor, proofreader, writer, photographer, website developer, client liaison, community manager, online reputation manager, newsletter developer, blogger, etc…I obtained a Masters of Philosophy degree in 2018 with the Environmental Humanities South programme at the University of Cape Town, under Prof Lesley Green. I researched relationships with plastic in the Anthropocene, the crisis of single-use plastic, and the slow violence of marine debris. I managed the marketing and brand portfolio, through the line, for the Two Oceans Aquarium in Cape Town, South Africa. All in, I spent nine of my 16 working years with the Aquarium and it was nothing short of fantastic.Most recently, I have run book, magazine and editing projects for Soutie Press and the Daily Maverick, on a freelance basis.

Listed skills include Blogging, Magazines, Editing, Social Media, and 33 others.

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Ingrid Sinclair's current company

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Daily Maverick
Daily Maverick
Operations Manager: Growth Division
Cape Town, WC, ZA
Employees
122
AeroLeads page
10 roles

Ingrid Sinclair work experience

A career timeline built from the work history available for this profile.

Operations Manager: Growth Division

Cape Town, Wc, Za

Partner

Cape Town, South Africa

Print is alive! Soutie Press is an independent publishing house based in Cape Town, South Africa.We make books and magazines on a commercial and custom basis. We love paper, and believe there is still an important place for this medium in the brand and communications space.I manage aspects of business development, marketing, merchandising, e-commerce, and publishing for Soutie Press.

Marketing Manager

Cape Town Area, South Africa

Being the Marketing Manager of a legacy brand like the Two Oceans Aquarium is an honour. I am responsible for the development and implementation of the marketing strategy across all channels, including but not limited to digital, print, and activations - always, through the line. My KPIs include revenue and visitation targets across a spectrum of products and offerings. We also have non-tangible "products", which cover environmental education, conservation and research outcomes, which the marketing team drives through awareness and affiliation work.

Oct 2018 - Dec 2021

Marketing And Online Executive

Cape Town Area, South Africa

In addition to managing the strategy and implementation of the online content, paid digital media, and e-commerce streams for the Two Oceans Aquarium, my duties now include:- Overarching marketing strategy development and implementation for the Two Oceans Aquarium- Paid media and advertising portfolio management for the Two Oceans Aquarium

Apr 2018 - Oct 2018

Online Content Executive

Cape Town Area, South Africa

"Abundant and healthy oceans for life."​Comprehensive digital management duties included:- Social media marketing strategy to amplify marketing and communications & sustainability business objectives- Content marketing strategy to amplify marketing and communications & sustainability business objectives- Implementation of day-to-day and campaign-based strategies- Website content maintenance- Writing and commissioning of online content- community management- Detailed reporting on and optimisation of strategic actions - Database management- E-commerce managementThis is a fairly rare opportunity to combine a passion for ocean conservation with a keen interest in relationship marketing, content marketing and conservation marketing.

Aug 2015 - Mar 2018

Account Manager

Johannesburg Area, South Africa

Responsibilities include but are not limited to:• Digital marketing strategy, once-off or on a retainer basis• Client and account management• Creative strategy• Digital media buying• New business• Ad-hoc editing• Social media workshops & training• Recruitment

Jun 2014 - Jul 2015

Media Developer

• Ground-up website development• Management of online communities• Compiling, editing and formatting of digital newsletters, and optimising dissemination of these• Online reputation management• Web analytics• Researching, writing and editing daily blog posts• Commission and oversee other writers’ work• Daily client liaison and deadline-driven project management• Development of content-based marketing strategies

Apr 2010 - Dec 2012

Copy Editor And Writer

New Media Publishing

Sole copy editor for Juice in-flight magazine; caption and headline writing, tone setting, continuity, grammar and spelling, production management, as well as text generating of interviews, articles, reviews.

Aug 2007 - Mar 2010

Copy Editor And Writer

Junior copy editor for Glamour magazine; caption and headline writing, tone setting, continuity, grammar and spelling, production management, as well as text generating of interviews, articles and music reviews.

Jan 2006 - Jul 2007

Online Operator

Iol News

Weekend shift: Migrating hard-copy Independent Newspapers publications' content to online system, ensuring accuracy and timeliness; liaising with editors across South Africa.

Feb 2004 - Dec 2004
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Colleagues at Daily Maverick

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4 education records

Ingrid Sinclair education

Master Of Philosophy - Mphil, Social Anthropology, Distinction

Obtained with distinction. Course work and dissertation ("Reconnecting people and plastics: On the potential impact of beach cleanups").

Uct Marketing Short Course, Marketing/Marketing Management, General, Distinction

The fundamentals of marketing covering marketing research, branding strategy, competitive analysis, tactics and channels, sales.

Ba, English Studies, Film Studies And Media And Writing

Activities and Societies: Golden Key Honours Society Dean's List: 2001 - 2003 Graduated with distinction; two major distinctions Recipient.

Matriculation With Exemption

St Patrick'S College, Kimberley

Matriculation with exemption Head Prefect

FAQ

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What company does Ingrid Sinclair work for?

Ingrid Sinclair works for Daily Maverick.

What is Ingrid Sinclair's role at Daily Maverick?

Ingrid Sinclair is listed as Operations Manager: Growth Division at Daily Maverick.

Where is Ingrid Sinclair based?

Ingrid Sinclair is based in City of Cape Town, Western Cape, South Africa while working with Daily Maverick.

What companies has Ingrid Sinclair worked for?

Ingrid Sinclair has worked for Daily Maverick, Soutie Press, Two Oceans Aquarium, Soulproviders, and Flow Communications (South Africa).

Who are Ingrid Sinclair's colleagues at Daily Maverick?

Ingrid Sinclair's colleagues at Daily Maverick include Gerald Schreiner, Victoria O’Regan, Susie White, Anso Thom, and Stanley Freeman.

How can I contact Ingrid Sinclair?

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What schools did Ingrid Sinclair attend?

Ingrid Sinclair holds Master Of Philosophy - Mphil, Social Anthropology, Distinction from University Of Cape Town.

What skills is Ingrid Sinclair known for?

Ingrid Sinclair is listed with skills including Blogging, Magazines, Editing, Social Media, Digital Media, Newsletters, Publications, and Content Management.

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