Senior Interactive Strategist
New York, Ny
-Converted over half a million passive television viewers into engaged interactive participants. Created new revenue streams through on-air sponsorships.-Produced live interactive programming for Inside the NBA, NCAA March Madness, MLB Playoffs, NBA Draft, NBATV CenterCourt, B/R Pick-Em, The Match among others. -Evaluated new innovations in the tech space and implemented within the Turner Sports / Warner Media portfolio.-Consulted with producers on technology integration and content… Show more -Converted over half a million passive television viewers into engaged interactive participants. Created new revenue streams through on-air sponsorships.-Produced live interactive programming for Inside the NBA, NCAA March Madness, MLB Playoffs, NBA Draft, NBATV CenterCourt, B/R Pick-Em, The Match among others. -Evaluated new innovations in the tech space and implemented within the Turner Sports / Warner Media portfolio.-Consulted with producers on technology integration and content solutions-Designed, produced and executed interactive programing for live broadcasts to engage viewers and establish new lines of revenue.-Performed demos and facilitated meetings with potential investors.-Compiled custom analytics reports for all interactive executions. -Evaluated, summarized and made recommendations based on campaign analytics. Show less