Islam Kamel Email & Phone Number

Egypt

Cairo, Egypt

London, England, United Kingdom

Cairo Governorate, Egypt

- Assisting businesses in finding new ways to engage with their existing customers and acquire new ones by evaluating their current marketing strategy and suggesting areas of improvement.- Improving and help develop company's branding, creative strategy, channel optimization, and marketing campaigns.- Educating the marketing team about digital marketing opportunities and how to utilize their channels to improve their market standing.- Developing a comprehensive training program covering all areas of digital marketing.- Consulting companies throughout their journey from establishing their online presence, developing their strategy, to choosing their digital partners. - Helping companies build their own internal digital marketing capabilities.

Cairo, Egypt

- Leading and mentoring Account Executives & Account Managers.- Managing & supervising the strategic relationship with key accounts.- Developing partnerships with local and international vendors & entities.- Helped the agency acquire 8 new accounts from/through my clients.- Leading strategic content creation sessions.- Up-selling and campaign management.- Building and executing digital marketing strategies.- Researching and analyzing competitors’ digital activities and strategies.- Utilizing analytic tools to measure the social media performance of the handled accounts. (Pagelevers, Mentions Tool, Twitter Analytic, Socialbakers, Rival IQ ...etc).- Utilization of BI & Data analytics through tools such as Power BI, Tableau, and appsflyer to analyze results and improve targeting and customer acquisition. - Creating and optimizing campaigns in diàerent channels. (Paid Social, Google Search, GDN,keyword discovery and taxonomy, landing page and conversion optimization, A/B testing of ads and landing pages).- Achieving and maintaining positive ROI, high CTR%, low CPL, CPA and other relevant KPI’s.- Product Manager of new platforms such as: Instagram and Snapchat.Clients managed and/or supervised: Juhayna Mix, Juhayna Zabado, Alhurra Channel/ MBN (Hetetna and You & Nabila TV shows), Azha (Real Estate), IKEA, Vodafone International Services (B2B & Careers), and Netflix MENA.

Cairo, Egypt

Social Media & Advertising Account Manager:- Communicating with the internal team members & externally with clients and vendors.- Leading content creation and brainstorming sessions.- Up-selling and campaign execution.- Managing the advertising campaigns on Facebook, Twitter, Instagram and Google Adwords. As well as website takeovers, advertorials, etc...- Preparing monthly, quarterly and yearly insightful reports about brands' social media presence along with competitive analysis reports.- Building and executing digital marketing strategies.- Activations development, execution and live coverage.- Handling online brand attacks and managing brands' online crisis. - Utilizing analytic tools to measure the social media performance of the handled accounts. (Pagelevers, Mentions Tool, Twitter Analytic, Socialbakers...etc)- Product Manager of new platforms such as: Instagram and Snapchat.- Coordinating with the finance team regarding all clients' financials.

Egypt

I was responsible for handling the digital presence and advertising for various clients in many fields including but not limited to: - Building and executing digital marketing strategies.- Content creation, content writing, as well as creatively implementing such content within the brand's strategy.- Creating creative concepts to support the brands. - Developing and implementing suitable activations to promote the brand online and offline. - Creating reports to measure the brand's performance and development.- Creating and executing media buying on different platforms. - Community management.- Live coverage.

Egypt

I was responsible for delivering ESL classes as well as various business and social life trainings. I was also responsible for creating the lesson plans, activities, games, etc.