Jack Bart, M.S. Email & Phone Number

- Create and manage digital campaigns that promote organizational roles nationwide, generating an average of 900k impressions, 4k link clicks, and 100 conversions monthly while providing actionable insights through weekly and monthly metric updates to leadership.- Research and establish relationships with local and state advertising vendors, negotiate contracts, and execute traditional advertising strategies, including billboards, radio ads, print media, and other local outreach efforts.- Develop and implement integrated marketing campaigns, crafting strategies, creating audience segments, building email nurtures, and analyzing performance results.- Plan and execute employer branding strategies to attract high-quality candidates for roles such as customer service representatives, IT professionals, and nurses.- Produce weekly recruitment-focused content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn, to enhance engagement and visibility.- Oversee the marketing and advertising efforts for two distinct U.S. cities, ensuring alignment with local recruitment goals.

Fort Lauderdale, Florida, United States

- Shoot live multi-camera studio and field video productions for over 25 clients in events such as weddings, birthdays, graduations, and sporting events- Design lighting and audio set-ups for fast-paced, high-intensity video productions- Analyze and organize extensive data and interviews, resulting in compelling and emotional stories- Edit short form social media content upon commission

Tallahassee, Florida, United States

- Led the development of full-scale annual integrated marketing plans and branding for Enrollment Management, including print, social media, electronic content, website, video, presentations, and campus tours, with the strategic goal of increasing University enrollment and retention.- Collaborated with the Director of Communications and senior leadership to write, produce, implement, and continuously evaluate large-scale, comprehensive, strategic, and integrated communication campaigns across all communication channels that supported the unified branding objectives of the University.- Ensured marketing objectives and KPIs were met.- Served as the lead on the University-wide expansion and adoption of secondary branding colors.- Supervised full-time website personnel and mentored a growing team of part-time support staff.- Developed and maintained relationships with students, applicants for admission and their parents or representatives, the public, University officials, various agencies (domestic and foreign), and outside vendors.- Conducted outreach with internal and external stakeholders and test groups to review designs and layouts for consideration in upcoming multimedia and marketing campaigns.- Managed the tracking of multimedia and marketing design projects to ensure the timely production and execution of campaigns.- Attended campus events as a representative of Enrollment Management.

Tallahassee, Florida, United States

- Managed the daily operations of eight social media accounts with 12k+ followers on Instagram.- Wrote and created original layouts and designs for various multimedia platforms to enhance communication and branding for the different offices within Enrollment Management.- Led campaigns and projects, including the FSU Highlights Video, Acceptance Videos for the Class of '26 and '27, and annual rebrands.

Tallahassee, Florida, United States

- Assembled short videos for promotions, volunteer safety, and advocacy which enhanced and streamlined the website and increased donor engagement- Developed and managed content calendars for social media and email, totaling 150+ engagements over a semester- Assisted in writing press releases and managed connections with local news outlets

Master Of Science - Ms, Integrated Marketing Communications

Activities and Societies: TEDxFSUGraduate Certificate - Multicultural Marketing Communication Graduate Certificate - Digital Video.

Bachelor Of Science - Bs, Public Relations/Image Management

Honors: Magma Cum Laude