Jack Blodgett Email & Phone Number

San Francisco, Ca, Us

San Francisco Bay Area

San Francisco, California, United States

• Improved efficiency of Masterclass’ creative testing process by helping to implement a new cross-functional team structure• Led the creative asset iteration for all performance marketing efforts with a 6 figure creative agency budget• Managed the day-to-day operations of an external agency which carries out all media buying, reporting, and analysis on FB/IG and YT.• Led all creative strategy for new instructor launches and re-launches. Managing the partnership between our creative agencies and performance team.

San Francisco, California, United States

• Led the planning and execution of 45+ class launches on Facebook and Instagram• Managed a daily advertising budget of $XXX,XXX. Helped develop and maintain a daily budget optimization system to ensure quick and efficient changes to the account, allowing us to execute on optimization changes on a sometimes hourly basis.• Oversaw the full execution of product promos through Facebook and Instagram. Duties include, working with cross functional creative teams to develop and iterate on winning creative from past promotions, devising the go-to-market plan for our performance channels, analyzing performance post promo, collecting and reporting out best practices to our creative teams to continue the iteration process.

San Francisco, California, United States

San Francisco Bay Area

• Developed company-wide reporting infrastructure, daily budget monitoring, and monthly performance dashboards. • Directly managed political clientele with a focus on list acquisition and awareness advertising.

We’re a team of organizers, strategists, and technologists dedicated to building transformative political power. Our work is tied to the belief that by partnering with individuals, organizations, and coalitions across the country, we can uncover leaders within communities to create radical change.